Nintendo beating its own expectations?
It is inevitable that the release of any new games console (excluding the Gizmondo?!) is greeted by all night queuing, exorbitant eBay auctions and stock shortages – or is it?
According to US investor service site Briefing.com production for the funky Wii console is actually exceeding Nintendo’s expectations.
It reports that two million Wii consoles have already been built during Q3 (July to September) with an incredible seven to nine million units said to be ready before the end of the year. Nintendo had claimed it hoped to ship four million Wiis by the conclusion of 2006 and six million by the end of March 2007 (when its fiscal year wraps up).
In fact unlike most new console’s – whose software line up is ready and waiting often months before the hardware itself – it seems that the delay for Nintendo is the other way around. Wiis have been stockpiling in company warehouses for months but it is those all important launch titles which still have some fine tuning to do.
The Wii adventure all kicks off on 19 November in the US, followed by 2 December in Japan and 8 December in the UK. Then the truth will soon out.