It’s been a tough few years for Sony’s mobile division, and the rocky financials aren’t going unnoticed.
It seems that Sony may be willing to shutter its smartphone division if things don’t pick up fiscally.
The company’s CEO, Kazuo Hirai, has hinted that a tipping point may soon be reached, as reported by Reuters.
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Earlier this week, Sony announced a restructuring plan that will see its lucrative image sensor business spinning off on its own.
The new stand-alone image sensor company’s operations are pegged to begin on April 1 next year.
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Sony recently unveiled three new smartphones – the Sony Xperia Z5, the Xperia Z5 Compact, and the Xperia Z5 Premium.
That’s after releasing the Xperia Z4, the Xperia Z4v, and the Xperia Z3+ all this year.
And let’s not forget the Xperia Z3 and Xperia Z3 Compact, which launched very late in 2014.
These are all high-end flagship smartphones, not mid-rangers or budget devices. As such, it’s not hard to see why some blame Sony’s struggles on its prolific release cycle.
If you were CEO of Sony, what would you do differently? Let us know in the comments.
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Editorial independence
Editorial independence means being able to give an unbiased verdict about a product or company, with the avoidance of conflicts of interest. To ensure this is possible, every member of the editorial staff follows a clear code of conduct.
Professional conduct
We also expect our journalists to follow clear ethical standards in their work. Our staff members must strive for honesty and accuracy in everything they do. We follow the IPSO Editors’ code of practice to underpin these standards.
