Sony Ericsson Unveils Nokia Comes With Music Rival

PlayNow plus will go head-to-head with the Finns and whatever every other major handset manufacturer inevitably comes out with...

We wondered who would be first out the gate to battle it out with Nokia’s Comes With Music subscription service and we should’ve known it would be that company with those Walkman handsets…

Yep, Sony Ericsson has today announced its ‘PlayNow plus’ subscription service – also with the ‘Big Four’ record labels aboard (EMI, Sony BMG, Universal, Warner Music) – and a system of monthly payments.

Designed by those innovative chaps at Omnifone, the Sony PlayNow plus service will be first installed on the impending five megapixel Walkman W902 (pictured) and a selection of 1,000 of the “most recent popular tracks, both locally and globally” will be preinstalled.

After your sophisticated musical taste leads you to delete 998 of those you can set about all-you-can-eat downloading with the nice option to keep 100 tracks DRM-free when your subscription expires. Rather cleverly these 100 tracks will automatically be picked based on which you have played the most. On the other hand, what bitrates and general PC-centric restrictions are in place during the subscription however aren’t yet known, so a word of caution there.

Outside of the music itself, PlayNow plus will also include the ability to recommend albums or playlists to fellow users and search their recommendations. The company’s mature TrackID technology will also be integrated too allowing subscribers to play songs they like into their handset, have them identified and then offered the option to download them (should they be part of the Big Four’s artist stable or any of the 1000s of local labels which signed up).

Sadly the key aspect: pricing, isn’t available as yet though users will get the option to have it bolted on seamlessly into their monthly mobile phone contract. As for availability, those ever progressive Swedes will get it first before the end of the year with the rest of Europe joining them in early 2009.

Expect even more rival announcements – and something typically ludicrous from Motorola – between now and then…

”’Update:”’ Swedish pricing will be 99 crowns a month or roughly £8 which seems pretty reasonable to me.

Press Release

More from TrustedReviews

LG Q8 finally brings the V20’s promise to Europe

Atari is now in the speaker business… and the hat business

Thinner Moto Z2 Force could come with a huge trade-off

HyperLoop One

Elon Musk’s Hyperloop gathering pace as NY-DC link gets ‘OK’


Is this proof an N64 Classic will follow the SNES?

Agents of Mayhem preview

cats 17

Why you’ll want to download this OnePlus 5 update today

Golf rory

British Open Golf Live Stream: How to watch online for free

Call of Duty: Infinite Warfare for Xbox One down to under £9

Samsung Gear S3 finally gets Samsung Pay support in UK

Welcome to the all new Trusted Reviews

Netgear Arlo

Netgear Arlo Pro

Cat Amazon

Are you kitten me? Pet translation devices tipped for future smart homes

fire emblem warriors

Fire Emblem Warriors


Pokkén Tournament DX

TP-Link Smart Wi-Fi LED Bulb 5

TP-Link Smart Wi-Fi LED Bulb

Samsung Pay

Samsung Pay now lets you use your PayPal funds at the checkout

assassins creed origins

Ubisoft teases new games for Nintendo Switch, coming ‘quite soon’

amazon echo

Ask Vodafone: Mobile network’s first Amazon Alexa voice skill is revealed

Google Feed

The Google app’s new personalised feed might just drag you off Facebook

z2play 9

Moto Z2 Play

Mira Prism

For just $99 you can bring AR to the iPhone 7

Samsung Galaxy S8

Samsung Galaxy S9 displays may be the same, save one major new feature

movie theatre

The Netflix Effect: ‘Binge-watching’ is coming to movie theatres

Porsche MIssion E

Porsche’s latest electric car chargers put Tesla to shame

EE logo

EE’s new 20GB SIM-free deal is the best value tariff you’ll see all summer


These are the first images from the ISS – as captured by a zero-gravity drone

iMac 21.5-inch 4K (2017)

LG V30 case

LG V30 design ‘confirmed’ ahead of IFA 2017 launch

iPhone 7 vs iPhone SE

Waiting for the iPhone SE 2? Sadly, it could be a one-and-done

Google Glass Enterprise

Google Glass 2 has arrived, sort of

Denon AH-C621R

Denon AH-C621R

BBC Proms

Get ready to listen to the BBC Proms like never before

Fender Newport Monterey Bluetooth speakers

Fender’s new Bluetooth speakers look just like tiny guitar amps

Garmin Vivosmart 3

Garmin Vivosmart 3


Is the laptop travel ban dead? Electronics restrictions lifted by TSA but UK fails to follow suit

KitSound Immerse

KitSound Immerse Wireless Headphones


It’s World Emoji Day and Apple is showing off all of its newcomers

Porn Block

Privacy fears as UK plans age verification for porn sites


New WhatsApp feature could give Apple’s iMessage a run for its money