Sony has confirmed that PS3 gamers who, at some stage, wish to upgrade their collections to the superior PS4 versions will be able to do so at a "significantly discounted price."
Speaking at the company's Gamescom keynote address, PlayStation CEO Andrew House said those wishing to modernise their line-up will have access to cheaper downloads from the PlayStation store.
For example, if gamers splash out on the PS3 versions of Call of Duty: Ghosts, Assassins Creed IV, Battlefield 4, or Watch Dogs will be able to get the better version once the PS4 becomes available, without paying full whack.
The announcement of Sony's official upgrade scheme comes after a number of retailers in the US pledged to give users the PS4 version of the game for an extra $10.
Current partners are EA, Activision, Ubisoft and Warner Brothers, but it seems likely that more studios and more games will be announced as we get closer to the PS4 release date, set for November 29 in Europe.
Meanwhile, speaking of Watch Dogs, Sony and Ubisoft today confirmed that the game will be adapted into a movie release.
The game centres around a hacker who can control the city of Chicago by breaking into the the Central Operating System, which controls most of the city's technology, information and contains data on each of its inhabitants.
Players will be able to control security cameras, traffic lights, cellphones, public transport and more as they seek to obtain a measure of revenge for the game's protagonist Aiden Pearce - a thug turned hacker.
Already sounding very adaptable, the game's plot should make a great movie script, with Sony even suggesting there'll be an overlap between the game and the film.
Ubisoft Motion Pictures CEO Jean-Julien Baronnet said: "This deal creates exceptional opportunities for us to merge the realms of the story-based cinematic experience with the interaction of the video game."
It sounds like this will be the first real movie/game tie in since 'Enter The Matrix', which entered the film series' universe by filling in the gaps between the first and second movies.
Ubisoft Motion Pictures has already confirmed that an Assassins Creed movie is on the way in 2015, so its seems we're in for a new era of game-based films.
Let's hope they're better than Street Fighter, Mortal Kombat, Resident Evil, Silent Hill, Tomb Raider and the rest of those rotten tomatoes.
Next, take a look at our pick of the best PS4 games.