Samsung snubs Android for 2015 smart TVs, picks Tizen instead

Samsung just revealed it would be doubling down on its custom-built Tizen OS for its 2015 TV line-up.

The South Korean company has confirmed that every single smart TV it plans to launch this year will run the in-house operating system.

While Samsung’s Tizen has been around for a while, the firm often uses Android instead due to it being better established and more easily marketable.

There’s been a recent surge in online chatter however that Samsung might be looking to consolidate its so far unloved OS with more Tizen-charged products this year.

Robert King, Samsung’s VP of Consumer Electronics for the UK and Ireland, confirmed this stance, saying: “Building our Smart TV Platform around Tizen is a groundbreaking step towards a much more intelligent and integreated system.”

King added: “Tizen not only enhances the entertainment experience for our customers today but unlocks great potential for the future in home entertainment.”

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New in 2015 is a redesigned Smart Hub that should make navigation and access much easier.

The first screen will now display the TV owner’s most recently accessed content, and will even tailor recommendations for entertainment.

Another plus side for the real design scrutinisers is an ‘optimised four-direction control’ that Samsung talks up as ‘both playful and responsive.’

Samsung also says its TVs sync with other devices much more easily this time around, with Wi-Fi Direct making content sharing ‘seamless’.

This means you can fling content between mobile devices and your TV with a single click.

Samsung’s Smart TVs also use low-power Bluetooth technology that automatically searches for nearby Samsung mobile devices, as a further boon to your multi-screen home set-up.