Lining up to be the UK’s Christmas number one, the Samsung Galaxy S3 has topped a sales chart largely dominated by Android devices whilst, thanks to improved contract offers on the aging model, the Apple iPhone 5 has been outperformed and overtaken by its predecessor, the iPhone 4S.
The latest figures, which are based on live searches, pre-orders and pay monthly sales that have been compiled by uSwitch, have found that the dated Samsung Galaxy S2 remains the UK’s fourth most popular handset behind the two iPhones and its S3 sibling. Having sold out of UK launch stock within 30 minutes earlier this month, high demand has helped see the LG manufactured Google Nexus 4 enter the smartphone sales charts in fifth position.
With a familiar Android themed filling to the rest of the top ten, the Samsung Galaxy Ace, Samsung Galaxy Note 2 and Samsung Galaxy Ace 2 fill positions six, seven and ten respectively, whilst the Sony Xperia U and HTC One X control spots eight and nine.
“The affordable price point has kept the Samsung Galaxy S3 at the top of the tree, but whether it will be at the top of the Christmas tree remains to be seen, as price drops for both the 4S and 5 have seen the iPhone quickly gaining ground,” Ernest Doku, a telecoms expert at uSwitch said.
“And while the popularity of the XPERIA range might seem on the wane, the combination of the XPERIA T’s Bond-related campaign and affordable XPERIA U have seen them have greater longevity over HTC’s frequent, yet brief, appearances in the chart with One Series devices.
“As for the Christmas number one, the Apple brand could well reign supreme and see the iPhone 4S take over in the final straight as the gift of choice for consumers, especially at these reduced price points. Eight months may well be just that month too long for the S3 to wear the mobile crown.”
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