According to the latest Mobile Tracker report from uSwitch, the latest figures of UK handset pre-orders and sales have found that despite the mass excitement surrounding the recent September 21st iPhone 5 release date, the Samsung Galaxy S3 has remained the UK’s leading handset for the past month.
Despite Apple citing record sales for the sixth-generation smartphone, and more than 5 million iPhone 5s shifted globally in the device’s opening three days, the company’s latest handset offering has lined up in a lowly fifth position in the UK popularity charts.
With stock shortages sure to have compounded the iPhone’s reportedly less than ground breaking UK launch period, the eagerly awaited device has ended its first calendar month on sale behind its predecessor, with the iPhone 4S ending September as the UK’s second most popular device.
Rubbing further salt into the wounds and adding the to the continuing Apple vs Samsung rivalry, the two other handsets to inflict surprise victories over the iPhone 5 are the Samsung Galaxy Ace and Samsung Galaxy S2.
“Everyone expected the iPhone 5 to knock the Samsung Galaxy S3 off the top spot as the nation’s favorite phone, but that hasn’t happened, yet,” said Ernest Doku, a telecoms expert at uSwitch. He added: “After six generations of Apple phones, the excitement around the iPhone 5 has failed to convert into immediate sales, but cynics should take note, this is the thinnest, lightest, fastest and best-looking iPhone ever.
“In weeks to come we’ll likely see Apple sneak up the ranks but for now at least Samsung can continue to enjoy its impressive run of five months at the top of the tree.”
Entering the realms of reality following months of fast flowing rumour and speculation, the iPhone 5 was officially unveiled last month with a new 4-inch Retina display replacing the iPhone’s former 3.5-inch screen standard.
A completely revamped handset, the iPhone 5 boasts a new 7.6mm thick form factor with a dual-core A6 processor powering the show alongside iOS 6 and the usual collection of 16GB, 32GB and 64GB storage capacity options.
Ditching the longstanding 30-pin dock connector in favour of a new 8-pin Lightning port, the iPhone 5 has also seen its 3.5mm headphone jack moved to the handset’s base whilst a revised 8-megapixel iSight camera lines up on the rear.
Have you already snapped up the Apple iPhone 5 or are you following the Android rising with the Samsung Galaxy S3? Let us know via the Trusted Reviews Twitter and Facebook feeds or through the comments boxes below.