Pure has launched its own streaming audio range, dubbed Jongo. It aims to bring multi-room audio to those who can't afford the sky-high prices most multi-room setups command.
Jongo is the family name for Pure's new multi-room range, and the first new streaming sprog to pop out of the digital radio giant's womb is the Pure Jongo S340B.
This little tabletop speaker is the friendly face of what is an ambitious move for Pure. It's fairly affordable at £150, it'll fit on just about any table and comes in five colours - black, white, green, orange and mango.
The Pure Jongo S340B packs-in both Wi-Fi and Bluetooth, letting it work perfectly within the new Jongo system over Wi-Fi, as well as a relatively "dumb" Bluetooth wireless speaker when out and about. The key to this excellent flexibility is the inbuilt rechargeable battery, which supplies around 10 hours of listening.
To make this function as a legit multi-room alternative to something like the Sonos Play:3, multi Pure Jongo S340B speakers can be controlled using an iPhone or Android device using Pure's new Connect controller app. Pure devotees will be happy to hear some connected audio docks/radios of old will also get a firmware update to support the Jongo platform, including the Sensia 200D and the Contour 200i Air.
You'll be able to control the Pure Jongo S340B from a One Flow or Contour 200i Air too. You're not left out in the cold if you don't have a fancy smartphone.
The Pure Jongo S340B uses five drivers - pretty impressive for a box that's roughly 13cm square. There's an upward-firing mid and bass driver, and four tweeters around the grille'd sides.
This speaker array is designed to make positioning easy, and there are four sound profiles to optimise performance. All four tweeters can pump out a mono signal for a wide, non-positional soundstage, the two on each side can be used as a stereo quartet, just the front pair can work as a stereo duo, and there's a high output mode for outside use.
Stereo pairing of two Pure Jongo S340Bs isn't yet implemented, but Pure says it is working on adding the feature. To get the most out of Pure Jongo, you'll want to sign up to the Pure Music service, a music streaming Spotify-a-like that costs just £4.99 a month.
The Pure Jongo S340Bs will be up for pre-order by the end of the week on Amazon and will be available in November. Planned additions to the Jongo line-up include a hi-fi adapter and additional, presumably larger, speaker units.
Could Pure Jongo lure you away from a Sonos setup? Drop us a line in the comments.