Polar M400 lands as new GPS enabled fitness tracker

Polar has unveiled its latest wearable fitness gadget, with the Polar M400 offering comprehensive activity tracking direct from your wrist.

The sports watch, the latest in the company’s long line of activity trackers, offers all manner of data metrics direct to your wrist. What’s more, thanks to Bluetooth Smart technology, all data can instantly be synced to a connected smartphone.

With inbuilt GPS offering more accurate distance, pacing and altitude data, the Polar M400 also offers a ‘Back-to-Start’ feature for less organised, or location aware, runners.

This feature uses a GPS marker, saved at the start of each session, to return you to your point of origin whenever needed via the most direct route.

Step count, calorie burn and activity times are also recorded by the Adidas miCoach Smart Run rival.

While customisable sport profiles allow for more accurate data collection during varying activities, Polar’s Smart Coaching features return to bring a bit of added motivation to those lengthy runs and training sessions.

According to an official Polar spokesperson said of the device, “the new Polar M400 is for people who lead an active life and spend a lot of time training outdoors.” As such, the manufacturer has bestowed the device with a fully water-resistant body. A high-contrast display also features for easier viewing in direct sunlight.

Although the Polar M400 lacks the inbuilt heart rate sensor which is now customary on many fitness gadgets, the watch can be snapped up bundled with a biometric chest strap.

With a Polar M400 release date set for October 2014, the watch will set wannabe owners back £134.50 as a standalone device, or £169.50 with a heart rate sensor.

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