The Pentax Q was the company’s first foray into the compact system camera (CSC) market and to say the critical reaction was mixed would be putting it mildly. However it seems this has not put the company off the platform, as it has officially launched the Pentax K-01 mirrorless camera with interchangeable lenses and a body designed by London-based industrial designer Marc Newson.
The Pentax K-01 (pronounced kay-zero-one in case you were wondering) will come with a 16 megapixel APS-C CMOS sensor, akin to that seen in the Fujifilm X-Pro 1. It will be compatible with existing K-mount lenses from Pentax, will have a 6fps burst shooting mode, will be capable of shooting 1080p video and will have an ISO range of 100 to 25,600.
To compliment the new camera, Pentax is releasing what it is calling the world's thinnest interchangeable lens in the shape of the Pentax-DA 40mm F/2.8 XS which measures just 9.2mm deep.
The camera features a durable machined aluminum frame combined with natural rubber and has added a Super Protect coating to repel dust, water and grease. Like Pentax's K-5 camera, the K-01 comes with a 3in 920k-dot screen on the rear. The camera will come in three colour schemes: black with a black grip, black with a striking yellow grip or silver with a black grip.
It will be available from at the end of March priced at £629.99 body-only, £50 more if you add in the 40mm DA XS or DAL 18-55mm lens or £799.99 with the K-01, DAL 18-55mm lens and the DAL 50-200mm lens.
We will be bringing you a hands-on preview of the new camera from Pentax very soon, but for now let us know what you think of the look of the camera and if you think it can compete with the Sony NEX cameras, the best-selling Nikon 1 series or the Olympus PEN range.