Home / News / Mobile Phone News / Motorola: Android is a fantastic platform, why change it?

Motorola: Android is a fantastic platform, why change it?

Luke Johnson

by

Moto X

Motorola has defended its decision not to bestow its smartphones with a custom software overlay, suggesting pure Android offers it benefits over its rivals.

Despite the likes of Samsung (TouchWiz), HTC (Sense) and Huawei (Emotion) all adding heavy custom UIs to their leading Android phones – a trend also followed by LG and Sony – Motorola has backed its decision to offer a largely unmodified Android OS on its phones.

“Android is a fantastic platform, why change it?” Simon Collinson, General Manager of International Markets for Motorola Mobility, said speaking with TrustedReviews recently.

Defending the company’s move – which is seen by some as being risk averse – Collinson claimed that stock Android actually gives Motorola an edge.

We still talk about pure Android and we are quite unique in that sense,” he told us. “We believe Android is a great platform and we don’t want to get in the way of that.”

He added: “What we tend to do is have a number of ‘plus one’ features which compliment Android but don’t get in the way. That’s why we’re able to upgrade really quickly.”

These short update times are one of the main bonuses of not handing Android such a heavy skin. Fragmentation is a big issue in the Android space, born largely out of slow adoption of OS updates.

“Recent independent studies showed that Motorola was the fastest vendor to upgrade to KitKat, not just by a few days either but by a very long way,” Collinson said. “I think we were an average of 19 days quicker.”

The Motorola head added: “That’s not because we have more engineers either, in fact we’ve probably got less. Because we have this philosophy of pure Android, we can quickly bring it up to speed.”

Although Motorola’s decision to stick with pure Android helps separate it from the sometimes clunky UIs of rivals, we can’t help but think that if everyone followed the same path, stock Android would quickly lose its charm and differentiating factor.

Read More: Android L Features

TheHulksMothersCousin

September 26, 2014, 10:25 am

I dont understand why I cant cast the screen of my moto g or tegra note 7 to the chromecast since they are stock android.

Darkedge

September 26, 2014, 11:48 am

"Although Motorola’s decision to stick with pure Android helps separate it from the sometimes clunky UIs of rivals, we can’t help but think that if everyone followed the same path, stock Android would quickly lose its charm and differentiating factor."

Err so Nobody would produce different UIs? Look at Themer, look at all the other launchers, Android is built on customisation and it runs through the OSes core. I think if all android phones supplied stock actually the phone features not the OS ones would differentiate it. Much better than another touchwiz forced on users.

Prem Desai

September 26, 2014, 3:18 pm

Totally with Motorola on this.

The reason why Android versions are so fragmented is because of the customisation and reliance on the manufacturers to rollout the updates to their customisation.

In my experience with LG, HTC and Samsung devices, none of their customisations have added any value. Instead, the phones are loaded with crapware that one cannot get rid of without rooting it.

You can customise Android yourself using different shells, widgets, etc.

When looking for an Android device, stock Android is always on the top of my list.

Nice one Motorola.....

Steve

September 26, 2014, 3:33 pm

You can do that even if they weren't stock devices. Just get the chromecast app and do it from there. I use it with my galaxy S4.

TheHulksMothersCousin

September 26, 2014, 4:38 pm

I have the Chromecast app on both devices. It is required for setting up the Chromecast. The option isn't there for my devices and the website does list a very small number of phones that can screencast at the moment.

What I cant understand is although my devices aren't listed they are unmodified devices all the same unless Im missing something.

Dunfy

September 27, 2014, 4:57 pm

They were certainly fast to update the Moto G but across the range?

Motorola said in February that the Razr i would getting Kitkat. It's nearly October and we're still waiting.

comments powered by Disqus