Microsoft is attempting to boost its footprint on Android devices with the new Arrow Launcher app for Google-powered handsets.
The Arrow Launcher is an invite-only private beta right now (via Microsoft News), features People, Apps and Notes & Reminders sections.
The first will offer frequent phone contacts and a dialer, while Apps will show recent and frequently-used applications without bias towards Microsoft's own services like Skype and Cortana.
The final section, which differentiates Arrow from other Android launchers, will show to do lists, alarms and the ability to add an item directly.
Unlike launchers such as the ill-fated Facebook Home experiment, Microsoft’s effort doesn’t look to cram first-party services down the user's throat.
It would have been easy for Microsoft to use Arrow to push the now-available Office suite, Outlook, OneDrive, Office Lens, One Note and Xbox SmartGlass. However, the firm is simply looking to aid users in accessing apps and functionality more easily.
See also: Android M features: What's new?
There are some familiar Microsoft services buried away as within the settings users will be able to enable a daily Bing wallpaper change.