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Latest Xbox One price cut sees console cost just £349, same as PS4

Luke Johnson

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Xbox One
The Xbox One is now available for as much as the PS4

Yet another Xbox One price cut has been introduced, with retailer Maplin now offering the next-gen console for just £349.

With the console having launched last November with a premium £429 price tag, a number of Xbox One price cuts have been introduced in recent weeks as retailers and Microsoft alike look to stem strong sales of Sony’s rival PS4 console.

Maplin’s deal is the first time the Xbox One has been reduced to cost the same as the PS4.

Representing an £80 saving over the console’s original price, the Maplin Xbox One price cut sees the £349.99 fee secure eager gamers Microsoft’s next-gen console with 500GB of internal storage. As an added bonus, the cut-price console comes with free delivery.

For those after something to play, the retailer is also offering an Xbox One bundle deal with the console coming with a copy of FIFA 14 for just £379.99.

Although the deal marks a major saving, the £349 Xbox One offer is currently listed as out of stock. What’s more, the retailer has yet to state if these deals are a limited time promotion or its new standard fees.

While a number of retailers had already offered discounts, last month Microsoft announced the first official Xbox One price cut. As of February 28 the console’s retail price was dropped to £399, still £50 more than the PS4.

“The reason we’re doing this is that we’re committed to giving gamers the best value we can”, Harvey Eagle, Xbox UK’s marketing director said of the price drop.

“We’re only a few months into a generation of consoles that are going to last for many many years to come. And now just feels like the right time to make the adjustment on the price.”

Read More: Best PS4 deals

Alex Walsh

March 11, 2014, 1:48 pm

If MS can get the larger install base, the relative power deficiency the Xbox One has over the PS4 will be moot, as cross platform games will lead with Xbox and the PS4 version will be gimped. Drop it another £100 :)

Brett Kohli

March 11, 2014, 3:09 pm

and in games - im not seeing the dropoff

Quentin Whiteman

March 11, 2014, 3:13 pm

The graphics are just simply better on the ps4. Hands down its not even a comparison. Even if the X1 was the same price as ps4 here in the states, i wouldnt settle for a less powerful system.

GaryMG

March 11, 2014, 11:38 pm

Customer: how much for a xbox one?
retailer: £429
customer: but maplins are selling them for £349
retailer: then why don't you buy it from them?
customer: because they don't have any
retailer: when I don't have any they are £349 here too

I will give John Lewis a try, see if they will match the price.

I am unanimous in that

March 12, 2014, 5:15 am

Sales of the Xbox One must be appalling. I'd imagine many retailers have Xbox One's piled up gathering dust. Drop it to £299 and throw in a couple of decent games and it might be worth another look. However, like many people, I feel a bit loathed to pick up this underpowered console with the unloved Kinect, compared to Sony's PS4. You wonder how on earth Microsoft have made so many duff decisions in recent years.

MattMe

March 12, 2014, 10:07 am

Uh-oh, all those die-hard PS fans are getting tetchy now their price difference argument has been taken away... Now you get MORE for your money with an Xbox. Oh no.

"THE GRAPHICS THOUGH, I WANT 100 MORE POLYGONS FOR MY MONEY!"

Has anyone here watched the comparison video of the new MGS between 360, PS3, Xbox1 and PS4?

Meh. I don't think I'd care which I played it on, personally. Fair enough, it's slightly smoother, and the textures are a bit nicer on the new generation. But the difference between the PS4 and Xbox are just theoretical. When watching the video you could perhaps point to one or two differences, but would you notice if not watching side-by-side? It may have all the power in the world, but if there's nothing out there to prove it why should you care?

A lot of people are really interested in the media features and Skype etc. Other just want to play games. I'd personally choose the console with the most games I wanted to play, and what features meant the most to you, and just get over who makes either of them.

You know, act like a sensible adult. But that's just me I guess.

GaryMG

March 13, 2014, 4:46 pm

Xbox One now listed as a discontinued product on maplin!

Alex Walsh

March 14, 2014, 2:47 pm

You only have to look at the digital foundary section of Eurogamer to see detailed resolution, effects and frame rate comparison between multi-platform titles shows in most instances the PS4 is notably better. It's a shame because I ditched the PS brand in favour of Xbox around the launch of the original Xbox. MS do user interfaces much much better than Sony IMHO

Tyhudg

March 14, 2014, 6:45 pm

Even the slightest differences can be blown miles apart by blowing up the image and examining it closely. The difference means nothing though because you are now looking at it at a resolution that the console cannot output. On modern displays the difference is negligible and as time goes by the gap is only going to close. The battle is about software and exclusives, those who have bought the system for the graphics have probably already done so..

Personally I think that if graphics are THAT important that you choose your console based on tiny differences you should simply buy a PC and be happy forever!

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