John Lewis has announced that it will be offering six months free broadband to anyone purchasing an internet-enabled device from its stores.
To be eligible for the deal, consumers must sign up to a 12-month contract with the John Lewis Broadband service. The high street retailer currently offers three layers of contract options ranging from £24.50 to £31.50 per month, all including calls and line rental: Standard, Unlimited and Fibre Broadband.
“Consumer demand for Internet enabled technology has never been as high – 80 per cent of the technology products we sell are internet ready,” said Adam Brown, John Lewis’ Tablets and Telecoms Buyer. “Whether a customer comes in store to buy a Kindle or a Smart TV, they can now enjoy our broadband service for free for six months, without any hidden charges or difficult to understand terms and conditions.”
With the department store claiming to sell five tablets every minute across the UK, more customers could be joining up to John Lewis’ broadband.
The service launched last year and has already been named as the “Best for Technical Support” and “Best for Speed” in the Which? Broadband Customer Satisfaction survey, gaining the highest ratings in the cost of technical support calls and the answering speed of such calls.
“We know that many consumers are left disappointed by the level of customer service they get from their broadband provider and frustrated at misleading and complicated offers, so we’re determined to bring John Lewis levels of excellence, simplicity and value to the broadband market.”
“We’re the only place on the high street that customers can come to for quality, impartial advice on both their new technology product and the broadband service so we’re offering something that is unique in the market.”
The offer is available now when purchasing any internet-connected device and will last for the next twelve months.
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Editorial independence
Editorial independence means being able to give an unbiased verdict about a product or company, with the avoidance of conflicts of interest. To ensure this is possible, every member of the editorial staff follows a clear code of conduct.
Professional conduct
We also expect our journalists to follow clear ethical standards in their work. Our staff members must strive for honesty and accuracy in everything they do. We follow the IPSO Editors’ code of practice to underpin these standards.
