IFA 2016 Live: All the latest news from Sony, Huawei, and Samsung

IFA 2016 officially starts today and runs until September 7, but there’s already been a ton of announcements and product debuts.

And TrustedReviews is in Berlin covering all the developments, from Sony’s new phones to Panasonic’s glass panel that turns into a TV.

You can check out our roundup of day two’s events by watching the video below, and make sure to check back here as we’ll be rounding up all the IFA 2016 information you need.

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Best of IFA 2016 – Day 2

IFA 2016 latest news – Ockel

The Ockel Sirius A is a 6-inch wedge PC with a Full HD touchscreen on board. And, it runs full-fat, 64-bit Windows 10. The full-size USB ports, HDMI, DisplayPort and Ethernet jack, allow you to hook up the tiny PC to your desktop accessories and get some work done, and the the device can last up to three hours on its internal battery.


What is the LG Smart Instaview Door-in-Door Refrigerator? A space-age fridge that features a 21.5-inch touchscreen, of course.

lg smart

The tablet on the front of this thing runs Windows 10, plus, when you knock on the glass, the screen turns translucent, letting you see the contents of your fridge without ever having to open the door.


Huawei unveiled two new phones with the Nova and Nova Plus, as Mobile Editor Max Parker got a lesson in how to refine his selfie technique.

huaweinova 19


And it wasn’t just Huawei that revealed new handsets. Sony debuted the new Xperia XZ and Xperia X Compact, but we weren’t particularly impressed with either. The company doesn’t seem to be providing any reason to pick up its phones over, say, the Galaxy S7.

Sony Xperia XZSelfie boy Max Parker with Sony’s new flagship

Elsewhere, Sony debuted some unbelievably expensive audio products, including a new Walkman and some Signature Series headphones. Plus, a new 4K HDR projector that we’d buy in a second if we had £9,000.


Home Technology Editor Ced Yuen was introduced to some of Panasonic’s new gear, including a prototype for a new OLED 4K TV and, even more impressive, a prototype for a sheet of glass that turns into a TV.

Earlier in the week, Panasonic took the opportunity to unveil the UK’s cheapest 4K Ultra HD Blu-ray player in the form of the £399 Panasonic DMP-UB700. Despite being almost half the price of the firm’s flagship DMP-UB900 player, it retains most of the best-in-class unit’s key features, making it a very tempting offer indeed – if you’ve got £400 laying around.


We can’t decide whether HTC’s new One A9s is an affordable iPhone rival or cheap Android clone. The handset bears more than a little resemblance to Apple’s device, and there’s a few incremental upgrades under the hood.

HTC One A9s


The Nokia-owned company unveiled a new smartwatch called the Withings Steel HR at IFA this year, and it looks gorgeous. We’ve got a list of five reasons you’ll want it right here.


Turns out fitness trackers aren’t just for humans. TomTom unveiled its new Curfer device which is basically a fitness tracker for your car, telling you information such as cornering G-force, acceleration, and even braking efficiency.


Philips has finally joined the OLED gang with its new 55-inch Android Powered TV. The set is the first OLED TV to come with the company’s Ambilight rear-facing LED feature.


B&O introduced a pair of premium aluminium speakers with a somewhat novel design at this year’s event. The BeoSound 1 is portable, offers up to 16 hours of battery life and is compatible with Bluetooth, Google Cast, and Apple AirPlay. It’s going to cost you though. B&O have attached a £995 price tag to the speaker. Ouch!

And if you thought that was pushing it, the company also debuted another, more expensive offering in the form of the Dalek-like BeoSound 2. The £1,350 beast sits on the floor rather than on a coffee table, and comes with a 40 watt tweeter, two 11 watt midrange and two 20 watt woofers.


Both speakers offer 360 degree, room-filling sound and come with a nifty feature which allows them to display the controls depending on which direction you approach them from.

The BeoSound 1 is available now, while the BeoSound 2 arrives at the end of October.


Samsung Gear S3

Arguably the biggest announcement of IFA 2016 – or at least the most widely anticipated – Samsung has pulled the cloak on its latest smartwatch, the Gear S3.

Except, it has actually gone and added not one but two new devices to its wearable line-up in the Samsung Gear S3 Classic and Samsung Gear S3 Frontier.

The duo are nearly identical in form and function, and will apparently feature built-in GPS as standard where last year’s Gear S2 restricted it to the 3G variant found in select regions.

Pricing and release date details are scant at the moment but more information will no doubt become available in due course. In the meantime, hit the link below for everything we know so far, or alternatively, check out of Gear S3 vs Gear S2 comparison.

Elsewhere, the company unveiled a new line of quantum dot 4K TVs, including an 88-inch beast that comes with Steam Link support.

Related: 5 things you need to know about the Gear S3 Classic and Frontier


In what might be the least surprising, non-Gear S3 development from IFA, Asus finally took the wraps off its new ZenWatch 3 smartwatch. This time around, the company’s added three buttons to the design, which also features a 1.39 AMOLED screen and a Qualcomm Snapdragon Wear 2100 chip under the hood.

ZenWatch 3

The watch is set to be priced at around £209, though that’s yet to be confirmed, but it might be worth waiting for the Apple Watch 2, which is expected to be announced with a host of standout features very soon.


Wednesday saw Acer debut an impressive new range of laptops, including the Predator 21 X gaming laptop that features a 21-inch curved display.

Acer Spin 7 3The Acer Spin 7

The company unleashed two other laptop ranges in the form of the Swift line and the Spin 2-in-1 line – both of which feature incredibly thin models. We went hands-on with the flagship Swift 7 and the hybrid Spin 7 to see what all the fuss is about.

And in slightly less exciting news, it seems the company has acquired a new pet monitoring camera firm, which has us slightly intrigued to see what products Acer will be announcing next year…

And the rest

Earlier this week we were introduced to a new Philips Hue motion sensor. The new device adds motion control to the company’s smart lighting sytem, and will be available October 4.

Elsewhere, Samsung debuted a new two-door fridge freezer version of its Family Hub fridge, which comes with three, yes three, inner cameras in case you want to spy on your food in the hours before you devour it.

Samsung Fridge

There’s also a 21.5-inch touchscreen on the front, which supposedly acts as an ‘interactive white board’ and the whole thing can be controlled via a smartphone app.

And finally, Qualcomm debuted reference designs for a new standalone VR headset called the Snapdragon VR820. The device is exciting due to it being a standalone headset, meaning it doesn’t need tethering to a phone or PC, and it comes with built-in eye-tracking cameras.

Our predictions for IFA 2016

IFA spans a huge range of tech categories, and it’s tough to make sense of all the products and trends at the show. To help with that, here’s some expert insight (and a few predictions) from some TrustedReviews editors:

Max Parker, Mobile Editor

“This might come as a surprise, but don’t hold your breath for a boat-load of fantastic mobile announcements at IFA 2016. With Samsung launching its next Galaxy phablet – the Note 7 – once again before the event, it’ll be left to the smaller brands to try and make a big splash.

“Last year we saw some interesting phones. Marshall’s London was a personal favourite, but I’ve yet to see it again since and it looks like it’ll never get a wide release. Sony will no doubt try to make people interested in its phones with a new flagship, but the Japanese company has got a lot of work to do.

“I’m more excited about wearables. Samsung will probably use the event to show off the next Gear S watch, and there’ll hopefully be an updated Moto 360 that’ll come running the latest version of Android Wear. There’ll also be a shed-load of fitness-focused tech, and possibly a few new products from Fitbit too.”

Michael Passingham, Computing Editor

“IFA is the show that sets the scene for the rest of 2016, and gives us a small hint of the sorts of devices that we’ll see in 2017. In other words, this is Christmas coming early. Last year, we saw new computing devices from the likes of Asus, Acer, and Lenovo, while Intel turned up to show off its upgraded Core M chips, which we’re now seeing in lots of incredibly thin 2-in-1 tablet and laptops.

Some computing highlights from last year included Asus’ crazy water-cooled GX700 laptop, Acer’s Revo Build (which still hasn’t actually gone on sale with its promised modules), and the projector-laden Lenovo Yoga Tab 3 Pro. Expect to see more wacky products this time around, with special attention paid to gaming and 2-in-1 tablets.

“Because it’s such a consumer-focused show, expect to see the full range of devices from each manufacturer that attends, so there’ll be no shortage of hands-on time for both journalists and the public.”

Ced Yuen, Home Technology Editor

“Many manufacturers show their hand at the start of the year at CES, but some hold back the good stuff until IFA. Panasonic pulled out the CZ950 OLED TV at IFA last September, which was a shock move. It was very enthusiastically received, so I wouldn’t be surprised to see another OLED from Panasonic this year.

I’m definitely expecting an OLED from Philips, who told me its been toying with LG OLED panels, and it’s a move that might just put it back in the big leagues. Samsung, meanwhile, recently applied for a trademark on QLED TVs. Hopefully that means we’ll see some sort of prototype in Berlin.

“Sony has just announced its mothership ZD9 TV ahead of IFA, so I expect its big news will be all about Hi-Res Audio instead of video.”


Big news from tech’s big players?

Tech firms come out in force for IFA 2016, so it’s highly likely you’ll hear at least one announcement from your favourite gadget company.

Here’s what you should expect from some of the biggest consumer tech brands at IFA 2016.

Alcatel at IFA 2016

New Alcatel products are a shoo-in for IFA 2016. It’s highly likely we’ll see a raft of new OneTouch devices. The Chinese technology firm also showed off a tablet at last year’s show, so we wouldn’t be surprised to see a follow-up this September.

Apple at IFA 2016

It’s basically a given that Apple won’t be attending IFA 2016. The company tends to shy away from trade shows, preferring to host its own events. And given the timing of IFA, it’s easy to see why Apple will be a no-show: Apple is expected to host its annual September iPhone launch within a week or two of IFA 2016, (hopefully) debuting the iPhone 7 and the Apple Watch 2.

Fitbit at IFA 2016

In recent years, IFA has become a hotbed for wearable tech, so it’s almost guaranteed that Fitbit will make a product-toting appearance.

It’s rumoured that Fitbit has two new products to show off this September. According to specialist site Wareable, these devices are codenamed Laryon and Fermion. There’s a chance that these trackers are actually the Fitbit Flex 2 and Fitbit Charge 2, although nothing’s confirmed yet.

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ifaBerlin’s IFA conference actually has its own mascot: Miss IFA

LG at IFA 2016

Last year, LG decided to show off a ritzy smartwatch spin-off – the LG Watch Urbane Luxe. This year? Probably more of the same on the wearable front.

If LG does anything of note, we’d expect to see new LG G5 ‘Friends’ modules, or perhaps a successor to the LG V10. LG has already confirmed that the LG V20 will be arriving in September, and should boast specs similar to the LG G5 – an IFA launch is not confirmed, however.

LG also has a wide range of home appliance and home monitoring products, so new entrants on that front are also likely.


Motorola at IFA 2016

Motorola has just launched a bunch of new smartphones under the Moto Z and Moto G brands, so it’s unlikely we’ll see any new handsets. However, we may see a global Moto Z launch, with a UK release finally confirmed. Right now, it’s only available on Verizon in the US.

Anyway, far likelier is the launch of the Moto 360 3 (2016), given IFA’s tendency to host wearable launches. The company has also teased new Motomods, the magnetic modular smartphone add-ons that debuted with the Moto Z releases in June. So far, there’s been a projector, a JBL-speaker, and a power pack that delivers an extra day of battery life.

Motorola has promised countless more Motomods, including a projector keyboard, a dock that turns the phone into a desktop PC, a blood pressure monitor, and an LED that mirrors what’s on the front of the phone. The camera mod that was tipped prior to the release is also yet to emerge, so perhaps we’ll see that at IFA 2016?

It’s also worth remembering that Motorola is now owned by Lenovo, a Chinese tech giant with its own respectable roster of products. We could see new tablets, laptops or smartphones from the firm at its scheduled August 31 press event.

Nvidia at IFA 2016

Nvidia supposedly has a new Shield tablet lined up for 2016, but there’s no guarantee that it will launch at IFA. That said, if Nvidia is aiming for a pre-Christmas launch, IFA would be the perfect opportunity for an unveiling.

Nvidia is also heavily invested in driverless car technology, so there’s a good chance we’ll see some new innovations in terms of vehicle components and software.

Xiaomi at IFA 2016

Xiaomi is already teasing its Xiaomi Mi Note 2 smartphone, so we’re fairly confident that it’ll make an appearance at IFA 2016. But there’s no telling what else the fast-growing Chinese smartphone giant has up its sleeve for Berlin this year.

ZTE at IFA 2016

Last September, ZTE used IFA to show off a number of new products, including the Axon Elite, the Spro projector, the Blade V6 smartphone, and a new Nubia.

The rumour mill has been quiet on the ZTE front this year, however, so we don’t really know what the Chinese firm has in store. A new smartphone is highly likely, however.

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What would you like to see from IFA 2016? Let us know in the comments.

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