Earlier this week Tesla announced it was building self-driving hardware into all new cars, ahead of a time when drivers will be legally allowed to be non-drivers.
The tech will come as standard in all new models, but drivers are going to have to fork over a fair wad of cash if they actually want to use it.
The self-driving features on the Model S and Model X SUV will be pay-to-unlock (via The Verge).
Firstly, it will require the $5,000 Enhanced Autopilot software, which rises to $6,000 after delivery.
Full self-driving capability, as Tesla puts it, will be an extra $3K at the point of sale or $4,000 if you want to add it afterwards.
All in all, drivers will be looking at $10,000 if they buy the car first.
That’s still likely to be pittance compared to the cost of standalone self-driving cars when they eventually hit the market and it's not as if money is the primary concern for Model S and X drivers anyway.
Of course, Tesla still has a lot of work to convince regulators its current Autopilot tech is safe and roadworthy before full self-driving capability is approved.
Earlier this week, German regulators ruled Tesla couldn't even call it Autopilot.
Tesla Model S Review - The Ultimate Rental Car?
Would you trust a fully autonomous vehicle to keep you safe? Share your thoughts in the comments section below.