Google could scrap the Nexus line in favour of focusing on Play Edition devices from 2015 onwards.
Play Edition hardware could get Google’s entire focus in 2015, with the Nexus line completely closed down next year.
According to a tweet from notorious tech tipster Eldar Murtazin, editor of MobileReview, the Google Nexus 5 will be one of the last Nexus devices ever.
“Nexus line by Google is over in 2015 😉 Yes – this line will be replaced by Play Edition (current name, it will be rebranded)”, said Murtazin in a tweet.
Later, he added that Google would reveal “2 or 3” more Nexus devices this year, but “later it will [be] gone”.
Instead of the Nexus brand being reimagined as Play Edition, it seems Google will scrap the Nexus line entirely and the Play Edition name will be rebranded.
So far, we’ve seen Play Edition versions of the HTC One and the Samsung Galaxy S4, but Google could expand this in the very near future.
The Play Edition devices are a vanilla Android version of existing handsets, and from the tweet it seems like this practice will be taken forward rather than Google’s own smartphone and tablet line.
Perhaps Google is trying to soothe Android device rivals like Samsung and HTC with this rumoured move, especially as Nexus products tend to be the more popular choice due to very competitive pricing.
Google may well be relying on Motorola to make competitive devices rather than doing it itself, especially with the likes of the Motorola Moto G.
Murtazin has often proved to offer very accurate early information , but this may be a curveball too huge to be accurate.
Let us know what you think of the potential Nexus line closure in the comment below.
Read more: Nexus 5 tips and tricks
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Editorial independence
Editorial independence means being able to give an unbiased verdict about a product or company, with the avoidance of conflicts of interest. To ensure this is possible, every member of the editorial staff follows a clear code of conduct.
Professional conduct
We also expect our journalists to follow clear ethical standards in their work. Our staff members must strive for honesty and accuracy in everything they do. We follow the IPSO Editors’ code of practice to underpin these standards.
