LG has revealed that it won’t be making a Nexus 5 handset upgrade to the Google Nexus 4 and is looking to move away from stock Android devices.
Kim Wong, Vice President of LG Mobile in Europe, has said in an interview with Dutch website that the company is not working on a Nexus 5 handset, despite plenty of online rumours.
The South Korean company is looking to move away from stock Android devices in order to promote its own Optimus UI, especially after Samsung announced a stock Android edition of the Samsung Galaxy S4.
“The Nexus 4 was a great success despite the production problems for us and Google”, said Wong. “However, we do not need such a marketing success again.”
Wong confirmed that LG has a strong relationship with Google and wouldn’t turn down an opportunity to work with the search engine giant for future projects, but a Nexus 5 isn’t something the company wants to produce right now.
LG is instead looking to strengthen its own smartphone offerings, believing that a Nexus 5 would only detract from that line.
The company recently sent out press invitations to a launch event on May 30 that could be used to launch the next smartphone in the Optimus G lineup, the reportedly ultra-thin LG Optimus G2.
The super-slim LG Optimus G2 could feature a 5-inch Full 1080p HD IPS LCD display, and would lack any physical buttons due to the smartphone razor thin proportions.
Running Android 4.2 Jelly Bean, the LG Optimus G2 could pack 13-megapixels into a slightly protruding rear camera, pictured in the LG event invite. Powered by a quad-core Qualcomm Snapdragon 800 processor, LG has already confirmed that the Optimus G2 will make an appearance in Q3 2013.
“G2 is going to be something different, something unique and we have needed to be very creative,” said Won Kim, Head of Mobile Communication for Europe at LG speaking to TrustedReviews in Korea last month.
Disappointed about the Nexus 5? Read our LG Optimus G Pro hands-on for a taste of what’s to come from LG this year.