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Google Freshens Up Search Results

David Gilbert


Google Search Update

Google has updated its search algorithm meaning that results should now be more relevant and “fresher.”

Google completed its Caffeine web indexing system last year which allows Google to crawl and index the web for fresh content quickly on an enormous scale. Now it has updated that algorithm which will affect around 35 per cent of search results.

According to a post on the Official Google Blog by m

Google Search Update

different searches have different freshness needs,” and this update to Google's search algorithm aims to do just that.

Have you noticed better search results in your recent Googling? Let us know in the comments.

Source: Official Google Blog


November 7, 2011, 4:04 pm

That's obviously a great idea, one that I've been wondering why Google haven't implemented a long time ago.

I am also now tempted to start a one man campaign against the use of the word 'Fresh' (as in not rotten or spoiled) and all derivatives, for the use in describing anything other than healthy food & a breeze!

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