Home / News / Gadget News / Want Ford’s GT supercar? You’ll have to pass a loyalty test first

Want Ford’s GT supercar? You’ll have to pass a loyalty test first


ford gt 2017
Ooh, shiny!

There’s plenty of buzz about the new Ford GT supercar, but actually getting one isn’t easy.

Ford has confirmed that it plans to perform extensive vetting on people who want to buy the new 2017 Ford GT.

The automaker is producing 250 GTs that will be available for sale at the end of this year, all of which will be subject to the test.

The process – which involves an online application – will reward customers who have been loyal to the brand.

Ford hopes that the cars will go to buyers that will actually drive the car, rather than keep them off-road or re-sell them.

ford gt 2017The 2017 Ford GT

“There’s a loyal following to the car,” said Raj Nair, Ford’s product chief, speaking to the Detroit News.

He continued: “We want to prioritise people who are going to care about the car, keep the car, and drive the car.”

The test will ask questions like how many Ford vehicles a person has owned, as well as requesting information about how often a buyer plans to drive the car. Ford will also probe how active a person is on social media.

“It will try to understand what your relationship with Ford is,” added Nair.

Applicants will also have to sign a contract that means they can't sell the vehicle for a (currently undecided) length of time.

Check out our interview with Ford about the future of driverless cars:

Related: Apple Car

It’s alleged that some would-be customers have handed Ford blank cheques in hopes of circumventing the application process.

But Ford is reportedly sticking to its guns, and will only offer the car post-vetting.


February 4, 2016, 1:15 am

Gotta impose a loyalty oath for buyers so their vehicle can be Found On Road Dead.

Eric Fowler

February 4, 2016, 7:49 am

How much more lazy do you want to make this world? Self driving cars is a complete crock of shit!


August 1, 2016, 9:14 pm

Loyalty test? My ass ... Ford is screwing their loyal customers hunting even crappy "celebs" like YT lazy asses over people with multiple GTs (previous one) or guys with companies that have bought over 2000 cars within last 25 years let's say. I am a Ford fan, but seriously ... you made one car and you want to change face over night? At once you don't want to be a blue color car maker and become a Ferrari? And that by screwing loyal customers??? We, Ford fans, can understand why an otherwise unknown guy like Shmee gets one, he'll do few videos ... And? Free marketing? For what? There are already enough customers pissed off that have given you a lot of money. Teens watching Shmee don't bring money to you ... Not to talk about the Minecraft Youtuber, nobody can explain why would such a guy get one ... Jay Leno, we all get it, he's probably a must, a proper gear head, old school, huge car collector. But please ... lots of Ford's choices are ridiculous and the "loyal customers will be rewarded" is a huge pile of crap ....

comments powered by Disqus