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Dell Quits The Netbook Business

David Gilbert by

Dell Quits The Netbook Business

Back in October we heard that Dell was planning on joining the likes of Acer, Asus and Toshiba by producing an Ultrabook – and it seems as if that was the death knell for the company’s consumer netbook range.

While netbooks have become less prominent than when they first launched to great acclaim in 2007, companies like Toshiba and Samsung continue to produce the budget portable laptops.

However Dell has decided to get out of the game and has confirmed to The Verge that it will be exiting the consumer netbook market, though it would continue to supply the business-orientated Latitude netbooks.

Dell netbooks

Dell has also confirmed that it will continue to sell the Inspiron Duo convertable laptop which it claims has been selling well since launching ewarlier this year.

The issue first came to light when website Liliputing spotted that the Dell Inspiron Mini netbooks were no longer available from the Dell.com website and as well as killing off the Inspiron Mini range, Dell has confirmed that it won’t be releasing any new netbooks based on Intel’s up-coming Cedar Trail platform.

When asked about the direction for Dell in the ultra-portable market now, Dell's Marketing Director Alison Gardner was very clear about the strategy: "Thin and powerful is where it is at for us." And nothing says thin and powerful more than an Ultrabook – or a MacBook Air of course.

We expect Dell to unveil its Wistron-designed Ultrabook at CES next month and we’ll be on hand to get all the details from Las Vegas.

Have you ever used a Dell netbook? Are you sad to see them go? Let us know in the comments.

Source: Liliputing and The Verge

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December 16, 2011, 7:18 pm

I'm sad, but not surprised. Their early netbooks were great because they were cheap and cheerful. Their pricing of their later netbooks was simply silly. I have a Mini 10v, which cost me &#163180 delivered, with a six cell battery and a three year extended warranty. It's a great machine to use on cramped trains or on coach class flights, and just the right size to toss into a satchel or case with my other papers when I'm out working. Yes, it's slow, but that hardly matters for document work, casual surfing and email - it's not like I bought it to run 96 Markov Chains in parallel. The point to netbooks is that they're cheap enough to be justifiable as an *additional* machine, rather than as your main machine. I have no idea why Dell changed that formula. As I see it, it was the extremely low price that made the Mini 10v a justifiable purchase - I didn't really need a netbook in addition to my laptop just because it was easier to carry on trains and working trips. Once prices start climbing into the &#163300+ range, a netbook no longer makes sense. In my opinion, anyway.

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