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Deezer tip-toes into the US market with Bose integration

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Deezer
Deezer expanding its US presence

Music streaming service Deezer is finally rolling out in the United States, but is only available to people buying speakers made by Bose.

The popular platform will be available to folks who snap up one of Bose’s SoundTouch or SoundLink speakers with built-in streaming out of the box. The purchase also allows them to unlock Deezer on desktop and mobile.

Bose owners are getting the Deezer Premium Play service for $4.99 a month, which is half of what Deezer usually charges users, but because no-one else in the US can get it as yet, the savings won’t really be noticeable.

The announcement marks the first time Deezer’s bread and butter offering has been available to US consumers.

Last month the firm announced a similar partnership with Sonos, but those users are only able to access high-quality streaming files aimed at audiophiles.

Deezer, which is much more well-known in Europe, faces a battle to find success in the States given Spotify, Radio, Beats Music, iTunes Radio and Pandora are already well established in the region.

Spotify is already signing up hardware partners left and right in order to conquer living room audio. Does Deezer have a shot? Share your thoughts below.

Read more: Spotify vs iTunes Radio

Via: VentureBeat

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