When you think of former Top Hear presenters Jeremy Clarkson, Richard Hammond and James May, there are certain things that spring to mind.
Middle age spread, sure. Questionable jokes whilst driving fast cars, absolutely. Internet pioneering social networks, wait, what?
Well the iconic trio have stepped off the throttle and onto the internet, launching their own Twitter and Facebook rival of sorts, DRIVETRIBE.
A social network with a firmly motoring-flavoured ilk, DRIVETRIBE lets users follow and even create Tribes, which are content packs created around specific themes or personalities.
As well as Clarkson, Hammond and May each running their own personal Tribes - who’s up for behind the scenes The Grand Tour insights? - DRIVETRIBE features Tribes to appeal to every niche and interest from the world’s best driving roads and iconic alpine drives to car memes, dogs in cars photos and even cylinder head appreciate groups. Yes, really.
“The internet is brilliant,” Clarkson said unveiling the new platform. “You can watch pandas sneezing and find out when it’s high water in the Easter Islands. But until DRIVETRIBE came along, there’s never been a one-stop-shop for people who like cars.”
James May added: “Car and bike websites are a bit like political refugees. There isn’t one place where they can all join together and make a new, utopian life. But DRIVETRIBE is like a broad, sunlit upland for all the people who like this stuff.”
Launching today, November 28, users can sign up to DRIVETRIBE right now online, as well as through the dedicated Android and iOS apps.
WATCH: Death by Driverless Car - Who's at fault?
Will you be signing up to DRIVETRIBE or are you already socialled out? Let us know in the comments.