Trusted Reviews is supported by its audience. If you purchase through links on our site, we may earn a commission. Learn more.

Apple Watch coming to Currys and PC World stores in the UK

The Apple Watch will soon be available to buy at Currys and PC World locations in the UK, reports on Friday have claimed.

MacRumors has posted a screenshot, seemingly showing the Apple Watch within an internal inventory listing at the high street retailer.

Currently the Apple Watch is only available to buy from Apple’s official retail stores in the UK, but that may be about to change, judging by the screenshot (below).

Apple Watch

The move comes as Apple begins expanding availability beyond its official outlets in various territories around the world.

In the United States, Apple recently rolled out availability to Best Buy locations, which are very much the equivalent of the Currys and PC World group.

Reports earlier this week suggested Apple Watch had sold 3.6 million units during the last quarter.

That figure, if accurate, would put Apple in second place in the wearables sector behind Fitbit, which reportedly sold 4.4 million devices during the same period.

Expanding the availability beyond Apple Store outlets into more accessible high street stores should give Apple a better shot at overhauling Fitbit by the time next quarter’s sales figures are tallied up.

Related: Apple Watch 2 news

Currys and PC World have a combined total of 368 stores around the UK

Why trust our journalism?

Founded in 2003, Trusted Reviews exists to give our readers thorough, unbiased and independent advice on what to buy.

Today, we have millions of users a month from around the world, and assess more than 1,000 products a year.

author icon

Editorial independence

Editorial independence means being able to give an unbiased verdict about a product or company, with the avoidance of conflicts of interest. To ensure this is possible, every member of the editorial staff follows a clear code of conduct.

author icon

Professional conduct

We also expect our journalists to follow clear ethical standards in their work. Our staff members must strive for honesty and accuracy in everything they do. We follow the IPSO Editors’ code of practice to underpin these standards.

Trusted Reviews Logo

Sign up to our newsletter

Get the best of Trusted Reviews delivered right to your inbox.

This is a test error message with some extra words