Apple Reneges On iTunes Euro Price Cuts

Blames the exchange rates while confusing iPod touch owners with firmware 1.1.5...

The bad will Apple generated by last week’s iPhone 3G launch (which still saw more than 1m units ship in three days) has this week been followed up with… more bad will.


Six months after promising to standardise European iTunes pricing Apple has performed the veritable 180 and claimed changes in currency values have evened everything out already.

“The announcement was that we would match the UK price to that of other lower priced European countries,” an Apple spokesperson said. “This is no longer necessary as exchange rates have effectively done it for us.”


Hmmmmn. Anyone tell Apple rates don’t sit still? It’ll be interesting to see what The EC makes of this having pushed for the change in the first place.

Also worth noting out of Cupertino is news of two firmware updates. The first confusingly sees the iPod touch jump to v1.1.5 in a security and bug fixes patch for those not prepared to cough up for v2.0 (greed has caused you some branding trouble here Apple). The second suggests v2.0.1 for the rest of us may not be long in arriving since references to it are already showing up in Apple testing logs.

Lastly the iPhone Dev team claims not only to have the latest version of its Pwnage tool working with original iPhones and iPod touches upgraded to firmware 2.0 but now the iPhone 3G itself. So it’d be nice if it would actually get around to releasing it then, eh…?


Links:
via BBC
iPod touch 1.1.5 Firmware Direct Download Link
v2.0.1 info via BGR
iPhone Dev Blog

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