Apple has hired an OLED expert from LG, adding hype to rumours that Apple is developing its first television, Apple iTV.
James (Jueng-jil) Lee was a senior researcher at LED working to create a printed AMOLED TV display, with a job title of OLED Technology Development for TV Application listed on his LinkedIn profile.
Lee’s extensive TV development career path even leads back to Apple rival Samsung, where he was head of R&D for LCD technology development and “successfully started the first three generations of LCD production lines”, according to The OLED Association.
Supposedly more proficient in the OLED field that any current staff member at Apple, Lee could be a prize acquisition for the iPhone 5 creator, especially if it is already developing the Apple iTV.
Apple iTV Rumours
According to Californian tech industry insiders speaking to Stuff, Apple Television is due to arrive in stores this summer, with a June/July release date.
Launching with only one screen size of 40-42-inches, the Apple iTV could carry a traditional Apple price tag to match a premium design, rumoured to be using the new super slim Apple iMac 2012 edition as a template.
It is also rumoured that Apple won’t be opting for 3D or 4K features, but instead opting to keep to an HD screen and the wide range of content available on this platform to undercut the high prices of Samsung, LG, Panasonic and Sony competitors by not offering the new premium features.
Apple will no doubt utilise its simply staggering offering of apps on the Apple App Store, films and TV content to boost its position in the TV market.
Corning’s website already reveals it is developing Gorilla Glass technology for LCD TV, and due to Corning’s existing relationship with Apple it’s not a huge leap to suggest they could be providing glass for an Apple TV.
“By supporting the sleek, ultra-thin seamless designs that are a popular trend in today’s LCD TV industry, Corning Gorilla Glass is literally changing the face of LCD TV,” says the Corning site.
“Designed specifically for the new generation of displays, Corning Gorilla Glass is infused with strength at the molecular level to better withstand everyday damage. It offers superior protection while maintaining a crisp, clear viewing experience,” it adds elsewhere.
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