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Apple CEO Tim Cook promises new products this autumn

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Apple CEO Tim Cook
Apple CEO Tim Cook

Apple CEO Tim Cook has promised a new range of products for consumers this autumn.

Speaking as part of the Apple earnings call, Cook says the iOS 7 and OS X Mavericks launch will be coupled with a whole new range of Apple products.

We could be seeing the iPad 5, iPad mini 2, iPhone 5S or iPhone 6, or even the budget iPhone mini within the next few months, as Cook promises a host of new products before the end of the year.

“We are really excited about the upcoming releases of iOS 7 and OS X Mavericks," said Cook. "We are laser focused and working hard on some amazing new products that we will introduce in the fall and across 2014."

The new products due early 2014 may well include something like the heavily rumoured Apple iWatch or the Apple iTV.

The Apple earnings for Q2 2013 revealed that iPad and Mac sales were down, but the company still made $6.9 billion (£4.5 billion) in profit, but reduced $35.3 billion (£23 billion) revenue down from $43.6 billion (£28.4 billion) the previous year.

Apple shares rose nearly 5 per cent in the after-hours trading, due to its better than expected profit margins. This was mainly due to strong iPhone sales, with the Cupertino company shifting 31.2 million smartphones in Q2 2013, breaking all previous records.

“I think we have lots of growth opportunities,” he added. “We’re working on some stuff that we are really proud of and we will see how it does.”

Cook said the upcoming new software and hardware launches would help to support Apple’s long-term growth.

He also indicated that the iOS dashboard for cars wold be something that Apple would dominate in the future.

“Having something in the automobile is very, very important. It is something that people love,” he said.

Next, read our iPhone 5 tips and tricks.

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