If previous Apple products are anything to go by, we’d expect an Apple Car to cost a pretty penny.
How pretty exactly? Somewhere in the region of $55,000, or £36,000, according to a group of technology analysts, as reported by Alphr.
Jefferies and Co. estimated how much Apple might charge customers to drive its long-rumoured electric vehicle.
The educated guess is detailed in a 68-page report produced by the company, revealing the hefty sum as an average price.
The report suggests that
While it might sound expensive right now – the BMW i3 starts at $42,400 – the Apple Car isn’t expected to go on sale until at least 2020, if it even exists.
Jefferies and Co. also predicts that Apple will sell at least 200,000 units of its first vehicle.
That’s significantly more than the 55,000 vehicles that Tesla is expected to sell in 2015.
Tesla CEO Elon Musk hit out at Apple earlier this month, publicly ridiculing the company’s prospective efforts in the car space.
When asked if Tesla was worried about Apple’s recent hiring of its own important engineers, Musk responded: “Important engineers? They have hired people we’ve fired. We always jokingly call Apple the ‘Tesla Graveyard’. If you don’t make it at Tesla, you go work at Apple. I’m not kidding.”
Related: Apple Car: The biggest challenges Apple faces
However, he soon attempted to soothe relations, tweeting: “Yo, I don’t hate Apple. It’s a great company with a lot of talented people. I love their products and I’m glad they’re doing an EV.”
What do you think is a fair price for the Apple Car? Let us know in the comments.
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Editorial independence means being able to give an unbiased verdict about a product or company, with the avoidance of conflicts of interest. To ensure this is possible, every member of the editorial staff follows a clear code of conduct.
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