The company recently sent out invites to a September 9 event, along with the teasing words "Wish we could say more."
But far more intriguing are snaps that have emerged, via a MacRumours reader, of a mysteriously huge white box that's under construction at the Flint Centre for the Performing Arts at De Anza College in Cupertino. It's tight under wraps, as you'd imagine, with a large barricade and plenty of tight-lipped security staff keeping prying eyes away.
When pushed as to what exactly is contained within this three-story white box, Flint Centre administrators would only say "We are not at liberty to discuss that due to client wishes."
Apple hasn't used the Flint Centre for one of its launch events for many years. In fact, one of the most notable occasions on which it did so was 30 years ago for the launch of the first Macintosh computer. Is that significant of an impending momentous Apple release? The iWatch, perhaps?
On a more practical level, the Flint Centre has a much higher seating capacity than Apple's usual venues - around 2,000 seats. This is clearly going to be a big one, and Apple wants a full crowd to observe the moment(s).
One thing's for sure - this unique venue, along with Apple's grand modifications, have made us even more interested to see what the company has to offer on September 9. And who thought that was possible?
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