Home / News / Mobile App News / App Store ‘Free’ button now ‘Get’ following in-app purchase rows

App Store ‘Free’ button now ‘Get’ following in-app purchase rows

by

iPhone 5
iPhone 6 or iPhone 5S? Should you upgrade?

Apple has ditched the ‘Free’ button from its App Store listings following persistent controversy over in-app purchases.

The company is now showing the word ‘Get’ for iPhone and iPad listings, a move which is likely in response to criticism over misleading labeling of apps offering micro transactions.

Apple hasn't explained the change, but the subject of in-app purchases has been a headache for the company at various points over the last couple of years.

It has made sizable restitution payments to parents whose kids have racked up massive bills while buying content from free apps like The Simpsons: Tapped Out and Candy Crush.

Although it’s a relatively small change, in the grand scheme of things, it certainly makes things simpler for consumers.

The company recently reached a settlement with the Federal Trade Commission in the United States, so the change may help insulate Apple against any further payouts.

However, one has to wonder whether the recent South Park episode, which lambasted game developers for praying on gamers’ impulses with in-app purchases, has hastened the change.

While free apps are now listed as ‘Get,’ paid apps display the price as normal.

Read more: iPhone 6 vs iPhone 5S: Should you upgrade?

Via: 9to5Mac

Brian

November 20, 2014, 9:20 am

What about apps that don't have in-app purchases - are they "get" or "free"? I would imagine "get" because otherwise a later version of the app (which added in-app purchases) would skip the "get". However, it looks like Apple are just trying to cover their own back since who will remember exactly what was a few days/weeks down the line.

comments powered by Disqus