Home / News / Mobile Phone News / Watch Now: Furious Frenchman destroys iPhone 7, wrecks Apple Store

Watch Now: Furious Frenchman destroys iPhone 7, wrecks Apple Store


angry french man

A video depicting an enraged member of the public destroying multiple iPhone 7 handsets has gone viral – for obvious reasons.

In a surreal turn of events, a livid Apple customer was caught on camera as he began smashing iPhone 7s in an apple store in France. The video, embedded below, shows the Frenchman taking iPhones out of their holders before smashing them with a Petanque ball. Even more bizarrely, the man is wearing a cream glove – presumably to protect his hand – as well as sunglasses, making it seem as though this was a well thought-out attack.

Supposedly, the man was angry with the Californian tech giant over the service he received. In a different video he can be heard shouting: "Apple is a company that 'violated' European consumers' rights. They refused to reimburse me, I told them: 'Give me my money back'. They said no. So you know what's happening? This is happening!"

A longer video shows the man also destroying a selection of iPods and a MacBook Air, which probably cost the Apple Store thousands of euros in damages:

Despite it looking like no steps were taken to restrain the rampaging iHater, videos have now surfaced showing him grappling with the store’s security. He is now reported to be in the custody of the French police.

Related: iPhone 8

Watch: iPhone 7 review

What do you think of the furious Frenchman? Let us know in the comments.


September 30, 2016, 4:49 pm

Wow, no training in how to deal with that at all. The apple staff stayed back and given he had a potential weapon, that's fine. The security staff were moronic. Getting close enough for him to seriously assault them and even strangle them. No training in stand off distances or restraint... Or not used. Plus the guy being calmish and then the security guy escalating it by yelling in his face. I hope their bosses see how badly wrong this could have gone and sort out some proper training for these poor guys as that could have ended so badly.

comments powered by Disqus