Alcatel One Touch has partnered with Marvel as the exclusive smartphone dealer for the Iron Man 3 movie in cinemas from April 25.
The French smartphone manufacturer has confirmed it will be the official smartphone supplier for the third film in the franchise, which stars Rober Downey Jr., Gwynth Paltrow, Guy Pearce and Ben Kingsley.
“Being part of the Iron Man phenomena is a great thrill for us all at Alcatel One Touch,” said Dan Dery, Alcatel One Touch’s CMO. “We are big fans of the franchise and are honoured to be involved. The One Touch Idol is one of our most stylish handsets and now a genuine film star.”
Currently claiming to the be seventh largest smartphone manufacturer in the world, Alcatel One Touch launched a new family of thirteen smartphones at CES and MWC. The Alcatel One Touch Idol will be the smartphone of choice in the Iron Man 3 movie.
First seen at CES 2013, the Alcatel One Touch Idol is a 4.7-inch Android smartphone similar to the Alcatel One Touch Idol X, but packing a 1GHz dual-core processor and 8-megapixel rear-facing camera. With a brushed aluminium finish, the smartphone has a 4.7-inch IPS LCD capacitive touchscreen with a screen resolution of 540 x 960p.
Running Android 4.1 Helly Bean, the smartphone is powered by an 1800mAh Li-Ion battery and offers 4GB of internal memory, expandable using microSD cards of up to 32GB.
Connectivity wise, the Alcatel One Touch Idol provides Wi-Fi and Bluetooth 4.0, but doesn’t support 4G LTE signals.
It isn’t known how much we’ll actually see the Alcatel One Touch Idol in the Iron Man 3 movie, but the film will be in cinemas from April 25, so we’ll have to see if we can catch a glimpse of it in between all those special effects.
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Editorial independence
Editorial independence means being able to give an unbiased verdict about a product or company, with the avoidance of conflicts of interest. To ensure this is possible, every member of the editorial staff follows a clear code of conduct.
Professional conduct
We also expect our journalists to follow clear ethical standards in their work. Our staff members must strive for honesty and accuracy in everything they do. We follow the IPSO Editors’ code of practice to underpin these standards.
