Samsung will reportedly begin rolling out advertisements to the homepage of Smart TV owners in Europe.
A Wall Street Journal report says the ads, which have already rolled out in the US, will appear on televisions in the EU this summer.
The new tile advertisements will appear alongside regular smart TV apps like Netflix, iPlayer and the like.
Related: Samsung EU55KS9000 review
Samsung is currently the world’s best-selling TV manufacturer and won the Which? award for Best TV Brand over the weekend.
The company reportedly owns around a 5th of the TV market with sales of 50 million sets a year.
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Editorial independence
Editorial independence means being able to give an unbiased verdict about a product or company, with the avoidance of conflicts of interest. To ensure this is possible, every member of the editorial staff follows a clear code of conduct.
Professional conduct
We also expect our journalists to follow clear ethical standards in their work. Our staff members must strive for honesty and accuracy in everything they do. We follow the IPSO Editors’ code of practice to underpin these standards.
