Windows 8 might be the boldest move from Microsoft in years, but the planned launch of its own Surface tablet comfortably takes second place - and it’s got Acer worried. The Taiwanese hardware specialist has warned Microsoft to rethink its plans.
Previous iterations of Windows have attracted the support of dozens of computer manufacturers around the globe. Microsoft handles the software, other companies handle the hardware.
Now with Windows 8 targeting the tablet market as much as the home PC market, Microsoft is taking matters into its own hands with Surface.
In fact, Microsoft seems intent on heading off the entire Windows tablet market with two versions of Surface. One will run a lighter version of the OS, making it a direct rival to the iPad, while the Surface Pro will run full fat Windows 8 - just like a laptop.
This has understandably irked hardware producers formerly dedicated to the Microsoft cause. Acer CEO JT Wang has just come out with a pleading statement, as well as a warning for Microsoft over its course.
"Think twice," he told Microsoft through the Financial Times. "It will create a huge negative impact for the ecosystem and other brands may take a negative reaction.”
This sounds like a threat that Microsoft could lose its enviable base of hardware partners. Wang then goes on to have a little dig at Microsoft’s relative inexperience, claiming that hardware “is not something you are good at so please think twice."
Another Acer executive, Campbell Kan, spells out the quandary facing both hardware manufacturers and Microsoft as the Surface launch looms: "should we still rely on Microsoft, or should we find other alternatives?"
Is it just us, or did Android's tablet outlook just get even brighter?