'Vodafone Music' has been bouncing around for what seems like an eternity on the network's Live handsets but now the online shop is finally out the door...
Available already on *deep breath* the Sony Ericsson W910, W890 ,W880, W850, V640, V630, K850, K800, K770, K610 and Nokia N73 the new site allows customers to also preview and purchase tracks from their PCs (shock + horror).
Searches can be conducted via artist, album or genre and pricing is a disappointing 99p per track with a slightly more reasonable £7.99 per album. Naturally MusicStation isn't going to be best pleased at this development and the site itself (powered by RealNetworks) feels like something from the Stone Age with full support only for Internet Explorer 6 and 7 browsers and a convoluted sign-up and sign in process.
In fact the whole effort smacks of a 'me-too effort' right now given O2 is primed to make its own move into the online music store market in the near future.