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Vodafone Launches 'International Super SIMs'

Gordon Kelly


Vodafone Launches 'International Super SIMs'

Sim only deals have been a rip roaring success over the last 12 months (don't mention the 'R' word) and now Vodafone has a low commitment deal which should appeal to long distance callers too...

The network has rolled out 'Vodafone International' which we believe is the first sim only tariff designed specifically to benefit users who dial a high number of international numbers.

Starting today two packages will be made available: £15 or £20pm offering 200 and 500 UK any time minutes respectively on 30 day rolling contracts and unlimited texts. So far so normal, but where things take a leap into the more interesting is with their international calls rates. The table shown breaks these down in some detail but highlights include calls to mobiles in the USA, Canada and China for just 5ppm and 54 countries for 15ppm.

Vodafone International is also being made available on PAYG deals where UK calls cost 20p per minute and 10p per text while the option to add it into your existing Vodafone long term contract is "coming soon".

Once seen as the lazy fat cat of the UK mobile industry this clever move follows similarly progressive Vodafone announcements in recent weeks including scrapping roaming charges for the summer and flat rate data roaming. So unless its rivals do something quickly there's going to be little doubt which is the best network for international callers...


Vodafone International


July 6, 2009, 9:37 pm

T-Mobile launched Solo International last week and their Sim only offers 600 UK minutes PLUS 200 international minutes for £20. Keep up TR not like you to fall behind.


July 6, 2009, 10:07 pm

Why are the call charge for developing countries double or more than for RICHER developed countries? It is perverse.

I would have thought the costs of the infrastructure etc in developed countries would have been higher and the opposite for developing countries and hence should have been reflected in the call charges. After all that is why you have Call Centres and manufacturing etc moved to developing countries.

If it is possible for call charges for China to be the same as the richest countries then clearly the same is possible for the other developing countries.

When are Western businesses going to stop ripping off the developing world? - asks I naïvely! No, it is yet another re-invention of SLAVERY.

Please note the ethnicity and implied origins of the person in the photo and the call charge advertised compared to actual charges for the Indian sub-continent. Oh, sod me it is to indicate the international nature and the phoney ethnic friendliness you get with the all those smiley happy coloured faces on Western org/cororate brochures when in reality you get this:

A TUC report in 2005 said &#8220ethnic minorities suffer disproportionately higher levels of unemployment and poverty despite 28 per cent of Black and ethnic minority workers being graduates compared to 20% of whites. Black and ethnic minority workers received fewer training opportunities even though they were often better qualified than their white counterparts&#8221.

While more recently (02-2009) the Government's report Improving Opportunity, Strengthening Society, a third progress report (Volume 2) said &#8220men from minority ethnic groups were more than twice as likely as their White counterparts to be unemployed in 2006-07 (11 per cent compared with 5 per cent)&#8221.

&#8220Historically during recessions the employment prospects of ethnic minorities have been hit hard. During the early 1990s the employment rate gap rose by 5 percentage points and took several years to recover.&#8221 &#8211 Improving Opportunity, Strengthening Society A third progress report (Volume 1 &#8211 Report), 24th February 2009.


July 6, 2009, 10:12 pm

lol @ Enigma. Well, yes, it doesn't make much sense.

No help for voice, but for texts at least FishText.com prices according to the real cost of delivery to the destination network of the recipient. So, Celtel Uganda costs 1.3p where Orange France costs 3.3p.


July 6, 2009, 10:38 pm

The infrastructure cost versus number of active users is higher in the developing nations. Where this is not the case (e.g. China were mobiles are everywhere) you see the lower cost.

Vodafone also have more networks in the developed world so you are more likely to be calling a number on their network.

It is basic economics and it is about time the other networks reacted to these innovative moves from Vodafone otherwise I may need to move and run the gauntlet of their 'excellent' customer service!


July 6, 2009, 11:24 pm

@OldTimer I would agree with you for landline infrastructure but for mobile not so. From my (admittedly limited) knowledge the usage is sufficient/significant in countries like the Indian sub-continent and middle-eastern (oil rich) countries to justify comparable call charges as developed counties

Furthermore is mobile usage higher in USA-Canada-China than Europe compared to infrastructure costs? I do not think so. It is case of competition and regulator power. Take a look at the price difference in the same consumer products sold in these respective countries. Yes indeed it is basic economcs!


July 6, 2009, 11:41 pm

Well, it's all a step in the right direction (for someone like me who rings overseas on business far more than UK). I hope it forces other providers to follow suit, which I guess is what competition is all about. I might have 600 bundled minutes on my O2 BlackBerry contract, but none (yet) can be applied to international calls. I'm fed up of resorting to 'work arounds' like using Skype To Go to mop up my free minutes for overseas calling. I started using Lebara PAYG on an old phone just for my international calls, and am very happy with the cost and call quality. Interestingly Lebara is a virtual network running on Vodafone's infrastructure. It will be interesting to see if Vodafone's new offering on its own PAYG will match Lebara's prices - I doubt it looking at the pay monthly rates.

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