In the technology world there are some well established laws: Microsoft hates Apple, Intel hates AMD, nVidia hates ATI/AMD and Sony hates open standards. So what on earth is all this about...?
In a move with leaves me bothered, bewitched and bewildered the King of Proprietary has, without warning, declared its love for the ubiquitous Compact Flash format and stated it has begun production of the standard. A new range of Sony CF cards with speeds between 66x and 133x and capacities of 1GB to 4GB will be rolled out around the end of Q1.
Now ultimately all this is just a consequence of Sony’s move into the DSLR camera space (the Alpha a100 received a TR Recommended Award in June). In this sector aficionados retain a diehard loyalty to the ageing CF format and Sony wants a piece of the action.
Of course this could perhaps be regarded as completely reasonable but it isn’t ‘reasonable’ because this is SONY and it doesn’t do reasonable. It does: we-think-we-know-how-to-make-everything-better-than-you-so-we'll-make-all-our-own-kit-which-won’t-play-with-yours-nah-nah-na-na-nah.
So what now? Can we expect Sony branded SD memory and HD DVD players? Perhaps a unified global launch date for the PS4 and the scrapping of all MemorySticks and UMD?
Someone get me a drink of water…
(And yes, my team lost 5 - 1 to Birmingham City in the FA Cup last week!)