Why make one flagship announcement when you can make four...? That was the message from SanDisk this week as it churned out a quartet of headliners.
First up are the increases made to the company's blazing Ultra II line with its Memory Stick PRO Duo hitting 8GB and its much loved is-it-an-SD-card-is-it-a-USB-drive SDHC Plus expanding to a creditable 4GB. Both offer 10MBps read and write speeds making them extremely useful for high end DSLRs. Nab them in October for $159.99 and $79.99 respectively.
Right behind this pair is news that its M2 line has reached 8GB meaning Sony Ericsson phone owners - especially the Walkman and Cybershot ranges - will be able to store more than 2,000 tracks (at 128kbps) or 5,000 five megapixel photos or even five hours of Mpeg4 VGA 30fps video footage. Watch out for this in Q4.
Rounding off the four is SanDisk's tiny uSSD 5000 solid state drive line which will be available in capacities from 2GB to 8GB. Measuring a mere 38 x 27mm, they are one fourth the size of 1.8in HDDs and represent a completely new format for SanDisk. Interestingly, the company plans to debut the 2GBer in low cost PCs for developing countries - a fantastic idea; while larger sizes could find themselves added directly onto enthusiast motherboards. Their September arrival will be eagerly anticipated.
Finally, not really a flagship product but a highly useful one nonetheless, is the 'Multi Card ExpressCard Adapter. This (rather clumsily named) product makes use of the ExpressCard slot on laptops to fit a card reader capable of taking SD, SDHC, MMC, MMCplus, Memory Stick Duo,, Memory Stick PRO Duo and Memory Stick PRO-HG Duo standards. For older laptops without SDHC support in particular this would be an excellent addition, especially since it appears next month for just $29.99.
Way to make a statement guys...