The blurb on the People of Lava website regarding their latest, Android-powered TV, is a little different from most electronics manufacturers. “There was a time when we were not yet connected. When we didn‘t know. When we couldn‘t choose. We were isolated then. Islands, floating about, without interconnectivty. It was a lonely time. It was boring.” Deep.
Despite the obscure musings regarding our own isolation and origins, the Swedish manufacturer's latest TV, the 55in behemoth, snappily entitled Scandinavia, has gone on sale. Announced back in April, People of Lava claims it has brought the first ever Android-powered television to the market place and while it currently only has about 20 apps available to it, the company promises more than 1,000 by the end of the year.
Aimed at the high-end of the market the Scandinavia will retail for about £3,600 and will be available in Sweden as well as niche markets in the US and UK. The TV comes pre-loaded with a number of familiar apps including YouTube, Google Maps and Facebook and ships with a remote control with an in-built keyboard.
With the launch recently in the US of Google TV, the area of internet televisions is currently divided between all-in-one devices such as the Scandinavia and set-top boxes such as Google TV. It is rumoured that Sony will be producing their own Android-powered TV next year and if the Japanese giant did get behind the Android system, it could see thousands more apps being developed specifically for television.
While some people may dismiss this as just a large smartphone on your wall, it is an interesting development towards the integration of home entertainment systems. The initial issue with Android-powered devices such as this, as is currently the problem with Android-powered tablets, is that the operating system has not been optimized specifically for the platform and therefore won’t work as well as it could. Given time though this could become standard on a lot of televisions.