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Nike Aims to Give Adidas a Run For Your Money


Nike Aims to Give Adidas a Run For Your Money

Fitness giants Nike have stepped up the pace in the tech fitness race with the launch of an app for iPhone, iPod Touch and Blackberry. Its Nike+ GPS app launched this week in response to Adidas’s popular miCoach app which was unveiled earlier this year.

Nike+ GPS uses, as the name suggests, your phone’s existing functionality to track pace, distance run and route covered as well as offering voice feedback during your workout. Vocal coaching comes courtesy of athletes including Lance Armstong or Paula Radcliffe and users of the app can tap into the largest running community in the world to share training tips, goals and achievements.

Unlike the free miCoach (pic above), Nike+ GPS costs £1.19 and but differs from previous Nike fitness aids in that it does not require the runner to carry the separate sensor latched on to their shoe.

Stefan Olander, Vice President of Nike Digital Sport says: “We will continue to evolve the digital options we provide to runners so that their running experience is always unique and inspired.”

Although it is not free, it does offer some functionality not available with the Adidas app, including the option to share stats on Twitter or Facebook (miCoach is Facebook only) and a Challenge Yourself section, which allows users to clock themselves against previous logged runs.

Neil B

September 10, 2010, 5:29 pm

I've been using Nokia Sports Tracker (or whatever it's called these days) for the last 8 months. It's great as being a bit of a geek, it gives me a interest in running (beating previous times and the like). There seems to be a few of these types of applications out for the various platforms, it would be an interesting article to do a comparison of the main ones.


September 10, 2010, 5:29 pm

Ah, the world famous athlete Paul Radcliffe.


September 10, 2010, 5:48 pm

@John McLean: Well spotted. Fixed.


September 10, 2010, 5:57 pm

Looks interesting. I use Rumeter for running, and Cycstastic for cycling - both have their merits and downsides. If I could combine them into one app with good web support outside of it, I'd be happy to buy this.


September 10, 2010, 6:11 pm

I bought it an was disappointed as there is no ability to program a workout (for example when you want to alternate a set of walk-run-walk patterns, as per the excellent "from couch to 5K" program, which I follow every spring to shave the excess fat acuumulated over winter...

So I'm going to keep using my good old Garmin Foreunner 405, which gives heartrate monitoring on top of said workouts.


September 10, 2010, 6:29 pm

My Garmin 305 does me fine thanks. Personally i wouldn't want to carry my phone about with me on runs as it isn't waterproof for starters.

Hamish Campbell

September 10, 2010, 7:03 pm

I've got Runkeeper, SportyPal and Endomondo on my Android phone. Seems there are a wealth of these apps (Calorie Burner, MyTracks etc).

I think I'll go with Endomondo as it's open source, free and seems pretty friendly....as much as I love a good faceless corporation I guess there is unlikely to be much difference between all these.


September 10, 2010, 7:26 pm

If you want to go the whole convergence thing then you can buy a Bluetooth HRM: http://www.zephyr-technolog... . Both Endomondo and SportsTrack Live (amongst others) support it. Needs Android 2+ though.

Geoff Richards

September 10, 2010, 8:23 pm

@LuCiPh33R - that looks just like my Polar HRM. Having Bluetooth would be handy to connect to a smartphone, rather than being limited to my Polar watch (and their *awful* software)


September 10, 2010, 9:16 pm

Manni - I started off on the C25K programme and it's brilliant. The Adidas miCoach plan incorporated "fartlek" style efforts with coaching once you put together a training plan, and has impressed me so far. Although it doesn't monitor your heart rate, you can customise your effort levels into various pace zones and the GPS picks this up and translates it into effort required.


September 11, 2010, 12:13 pm

@Simon: this would be true if Gamin offered some mp3 playing ability. But as I need music while jogging, I'm trying to get rid of the garmin as I have to take my phone with me for music playback. You can get very good armbands for less than £5 on ebay, and I use the excellent Motorola S9-HD bluetooth stereo headset, which is water resistant and works great with iPhone, WM and Android phones.

@Luciph33r: thaniks for the info, it's a bit expensive but if a software on iphone could support it I may be tempted.

@Cliff: glad you enjoy the C25K! Thanks for the heads up to micoach, it looks interesting, I'm going to try it.

Lance Uppercut

September 12, 2010, 11:55 pm

Be careful before buying this if you have a 3GS - there doesn't seem to be anyone at all on the Nike forums (fora?) who has managed to sync their runs from a 3GS. Nice app but only works with an iPhone 4 seemingly.

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