If you're a regular TR reader then you'll know I have about as much affection for Motorola and its tired, ageing, repetitive designs as... well, you get the point.
This, however, could be good:
It looks (dull) like a ROKR, it has the annoying four letter acronym, but a leak on Chinese website Zol reveals the 'ROKR E8', will be the company's - and (remarkably) the world's - first candybar handset to feature context sensitive buttons.
In short this means that the keypad will adapt to display relevant numerals, letters or icons for each function (think Optimus keyboard) letting the form factor close the gap on perhaps touchscreen's greatest advantage.
As for the handset itself, Zol reports that it will have 2GB of inbuilt memory, a microSD slot, 2MP camera (yep, Motorola is still stuck there), a 3.5mm headphone jack (hat's off) and Bluetooth 2.0 with A2DP.
Given its leak status, Motorola obviously hasn't commented on the E8 yet but expect news soon now the cat is out of the bag. Given the E8's technology wizardry (I still can't believe its Motorola) don't expect to see this handset on the market before Q1 2008 by which time I'm sure other manufacturers will be launching similar ideas.
If not, then I'm going to have to revise my opinions of this linguistic branding nightmare of a company and that, my friends, is going to require electrodes.