I've said it before (I just can't remember where?!) that laptops and PCs were always likely to end up somewhere down the line as commodity products – at least at entry level – bundled with other services. Well that somewhere is here...
Electrical superstore PC World has broken from the pack to show it can do far better than free routers and modems by announcing that anyone who signs up for a two year Orange broadband contract will be given a new laptop worth over £300. Result!
Rightly bombastic was Niall O’Keeffe, marketing director of PC World, who said: “The chance to have a free laptop is an amazing offer that is sure to tempt thousands of customers to sign up to Orange broadband through our stores. Orange broadband is already highly competitive, with one of the lowest monthly tariffs on the market. I am sure that the inclusion of a free laptop will electrify the market.”
So what exactly is this deal?
Right, the broadband part is a 2Mbit connection with wired ADSL modem at £14.99 per month with the first three months at half price or an 8Mbit package on identical terms for £19.99 per month. As for the laptop it isn't going to break a speed records and you might want to do some upgrading in the store before you leave but the 'Advent 7211' (above) does offer a 15.4in widescreen display, Celeron CPU, 256MB RAM (that's the upgrade bit), 40GB HDD and a DVD rewriter. This should be fine for the casual or budget user.
Furthermore, customers in need of a bit more oomph can 'trade up' to a higher specified machine from just £19.99 or receive a £350 discount off any laptop in the PC World range. Which seems pretty fair to me.
Right, let's get some competition in this area... I want nothing less than a free Sony TZ before the end of the month... *shuts eyes and prays really hard*