While the economy isn't exactly shouting "Go buy a new HDTV!" LG looks to be doing a good job of making you listen to your dark side...
The South Korean giant has officialled up its latest 2009 lines with the formal announcement of Scarlet successor the LH range as well as the mini LU series and PS and PQ plasmas.
The former comprises the 32in to 47in 'LH7000' (top), 'LH5000', 'LH4000' and 'LH3000' all of which feature Full HD 1080p panels with up to 200Hz TruMotion speeds for smooth playback and as many as four HDMI slots. Bluetooth technology can be found in the flagship LH7000 while 24fps 'Real Cinema' modes are available on all and 'Smart Energy Saving' technology to cut down on those electricity bills. A lower end HD Ready 720p 'LH2000' will also feature in 32in to 42in sizes , 2x HDMI and Smart Energy Saving.
As for the LUs we'll see the 'LU5000' (above) and 'LU4000' which see LG finally make a concerted push on the much neglected small form factor market. The LU5000 will be available in 19in, 22in and 26in models with the LU4000 in 19in and 22 inches. Remarkably both the 26in and 22in LU5000 will be 1080p equipped while all models are stylish with the LUs also endorsed by the Energy Saving Trust.
Finally plasmas see some love in the form of the 1080p ready 50in and 60in PS8000 (above)and 50in PS6000 which also sport 600Hz Smooth Motion, four HDMI slots, the same Smart Energy Technology as the LCDs and USB connectivity for accessing music and DivX/MKV video. The PS8000 also sports the premium additions of THX Display Certification and THX Media Director.
The PQ3000 meanwhile comes in 42in and 50in sizes and matches the PS6000 stride for stride but drops down to a 720p HD Ready panel.
LG has yet to announce pricing or availability but I suspect 'less than you'd expect' and soon....
In not-really-related-news in association with LG, both Riyad and I recently raced an Aston Martin Vantage, Porsche 911 and Lotus Exige around Silverstone against LG directors and a wide array of fellow journalists. In honour of our recently launched Car Tech section we did you guys proud with Riyad winning the Supercar section while I took home the coveted award of Driver of the Day. Top Gear lookout!