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Just What Is The 32GB '01' Phone?

Gordon Kelly


Just What Is The 32GB '01' Phone?

Fact or fiction?

That is the big question to arise from the mysterious standalone '01' phone website which has popped up from nowhere today showing a futuristic iPhone-esque device with a countdown clock. No manufacturer hints, no data, zip.

Of course from simple observation what we can see is a touchscreen handset with a finger friendly interface similar to that of mobile OS X, a scaling web browser, 3G connectivity (spot the giveaway front facing camera), a memory expansion slot and - most radically - a horizontal sliding action which reveals a laser to cast a virtual keypad with standard Qwerty layout.

Interestingly, while no further specifications have been revealed T3.com claims the 01 will come with 32GB of memory and a five megapixel camera. Should this be true the latter spec would ground the handset more firmly in reality since conceptual artists tend to push the hardware envelope into currently impossible standards (after all, why not just say it was 8MP or 12MP?).

That said, anyone notice something fishy about T3 having this additional data and the T3 website being the site of shown on the handset. Hmmmmn.

Still, cynicism aside, could this be yet another Motorola make or break model? Something from Sony Ericsson? Nokia? Or indeed the over active imagination of a teenager/T3 employee who spends too much time on Photoshop?

I guess we'll all know within 29 days, 5 hours, 11 minutes, 20 seconds and counting...

Update: We're rather quickly getting to the bottom of this and it's undoubtedly fake and a bizarre marketing stunt which looks set to backfire. As eagle eyed reader Gary Gatter has spotted:

"...the countdown is fake (restarts when you refresh). This was pointed out on http://www.pause.com/index.php/t3-pretends-their-01-phone-website-is-real/#more-298

I think this may backfire, reporting fake products is never a good idea."

Have to say we're with you there Gary... odd. Very odd indeed.


The 01 Phone

mr dog

August 22, 2008, 10:55 pm

a quick whois reveals the domain name to be registered to future publishing so i suppose your cynicism may be warranted here, unless the company is trying something really, really different.


August 22, 2008, 11:00 pm

@mr dog - good spot. Certainly the manufacturers I called didn't 'seem' to know anything about it.

Given T3 doesn't even reference the fact its own website is displayed makes this extremely fishy in my opinion and if it is a piece of self promotion it's not a way TrustedReviews would ever endorse following. That said, I couldn't resist posting it as a Bank Holiday weekend conversation starter... ;)


August 22, 2008, 11:01 pm

PS - credit to Jonathan for contacting us with the initial spot.

Andy Vandervell

August 23, 2008, 12:33 am

Clearly complete and utter rubbish, so the question remains why? Probably some stunt to generate publicity for some feature. Will probably create short term publicity and long term derision.


August 23, 2008, 1:15 am

figures - laser keyboard kinda defeats the purpose of a "mobile" phone, if you have to use a flat surface for it to work...

now, blinding people... well, that's a whole different matter.


August 23, 2008, 1:28 am

@ilovethemonkeyhead - I think such a design would obviously have a virtual onscreen keyboard for when out and about.

Still, the reasoning behind this 'device' in the first place is particularly odd...

Lou Zucaro

August 23, 2008, 1:36 am

Yes, definitely seems like fake-titude. See here:



August 23, 2008, 1:51 am

but then if the device were to be genuine and it did have an on-screen keyboard, why limit the laser keyboard to that tiny size? if it can be blown up to desktop proportions, then yeah... i just have to ask all the little questions before they burn a hole in my skull


August 23, 2008, 2:58 pm

Personally, I don't care if it's a fake. If it pushes one of the big guys to look at including a laser keyboard into their device then great - bring it on. There are already bluetooth laser keyboards out there, so why not? Power is the only reason I can see, but if you use GPS without power, it'll drain the battery on most phones pretty sharpish but people still love it.

I look foward to the day when I don't need a PC at work...won't be long.


August 23, 2008, 4:49 pm

of corse its fake T3 always makes fake photoshop pictures of things it would like to see, like slim ps3's and psp phones.

just looking at it you can see that the web interface is using the iphones safari interface and it just looks 'fake' if you ask me.

Charles 1

August 24, 2008, 5:26 am

tricky one. whether its real or not its quite a nice design. although the laser keyboard does look too small to be practical when used on the same surface as the device is resting.

from both viral marketing and technology perspectives there is no reason to assume this is a prank. also if you read the T3 website it says:

"As aforementioned, little else is known about this phone, whether it's a concept, or an actual phone that a manufacturer is working on"...

so its not really a prank even if it turns out to be just a concept.

one thing is pretty much for sure, at some point someone really will make an i-phone killer. undoubtedly it will take us by suprise, but it will happen.

trusted reviews can at times (but only very rarely!) be a little to conservative in their analysis. one example being initial editorials on SSD's last year which suggested that the technology would take years to be competitive with HDD. Of course now its pretty clear that SSD is already becoming a challenge to HDD.

i dont think there is any harm in visualising the future and if this is a T3 'prank' then maybe it will have some positive effect on the perceptions of consumers and product designers.


August 24, 2008, 10:28 pm

I would love if it was real but it looks very much like a 3D model to me.


August 25, 2008, 12:07 am

The counter doesn't reset anymore. Hmm.


September 7, 2008, 11:11 pm

Less than two weeks until the "release" of this drool-inducing spectacle?


September 17, 2008, 11:06 pm

Its a fake....check the01phone.com now...T3's exposed all.

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