There was always a good chance that official iPhone third party applications would be a hit, but this is another level entirely...
Just one month since the store went live Apple CEO Steve Jobs have revealed an incredible 60 million applications - a mixture of both free and paid - have been downloaded so far producing in excess of $30m in revenue or around $1m per day.
Speaking to the Wall Street Journal, Jobs declared "it will be a $1 billion marketplace at some point in time" and admitted he had "never seen anything like this in my career for software." He also believes (quite rightly in my opinion) that while "phone differentiation used to be about radios and antennas and things like that" that software is becoming the key factor.
Addressing another couple of nagging issues over the last month Jobs admitted that Apple does have a kill switch for malicious apps which can be remotely activated on any handset explaining "hopefully we never have to pull that lever, but we would be irresponsible not to have a lever like that to pull".
Lastly, speaking about the controversial 'I am Rich' iPhone app - which sold for $999.99 and did nothing other than display a glowing red gem - Jobs said it was pulled as a "judgement call" but dodged the question of how it managed to get Apple approval in the first place. Personally, I think if you're stupid/rich enough to install what was a clearly described app, well...
T-Mobile you have your work cut out.