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Google Takes On Photoshop With Picnik Purchase

Gordon Kelly


Google Takes On Photoshop With Picnik Purchase

There are many concepts about Cloud computing which alienate people, but while a lot can be overcome one of the most frequently cited is the Cloud's ability to handle complex image editing. So could Google's latest move be about to change that?

The search giant has announced the purchase of online photo editing service Picnik for an undisclosed cost, but admitted:

"We're not announcing any significant changes to Picnik today, though we'll be working hard on integration and new features. As well, we'd like to continue supporting all existing Picnik partners so that users will continue to be able to add their photos from other photo sharing sites, make edits in the cloud and then save and share to all relevant networks."

While nothing will drag me away from Photoshop at present, Picnik is certainly the best online photo editing suite I've tried up until now. It is fast, has an intuitive UI and integrates well with 'Web 2.0' sites such as Picasa Web Albums, Flickr and Facebook. Furthermore, with Google's financial muscle behind it the potential for greatly accelerated advancement is now on the cards.

If you haven't tried Picnik, I'd suggest giving it a whirl...

In related Google news the company has also outted a new beta of Chrome. Version 5.0 promises further speed improvements over its already jet propelled predecessor plus the ability to auto-translate webpages as well as providing greater control over privacy settings. It's available now.

Interestingly, Chrome was also the only browser to grow its market share last month jumping just under half a per cent to 5.61 per cent. IE dropped to 61.58 and Firefox and Safari to 24.23 and 4.45 per cent respectively. Given Google's widespread Chrome advertising campaign and the Internet Explorer browser ballot screen it'll be interesting to see if this will further boost Chrome over the coming months.


Official Google Blog Post


Chrome Blog Post

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