Hot on the heels of the announcement by clothing chain Next that it is to launch its very own tablet, today sees another strange announcement in the world of tablet computing.
Elonex will sell two tablet devices on the shelves of Toys ‘R’ Us stores across the country from as little as £90 for the 7in eTouch while the 10in version will retail at £150 with both running Google’s Android OS. In fact these are the same devices as will be sold in Next but without the specific Next branding.
In what is becoming a seriously crowded marketplace in the run up to Christmas, Elonex is obviously targeting teenagers (and more importantly their parents who hold the purse strings) by placing the devices for sale in a toy shop.
The 7in version weighs in at just 350g with dimensions of 203mm x 137mm x 14.5mm. It is loaded with Android 1.6 and boasts a battery life of 3.5hours. It has one micro USB port as well as a microSD card slot. The 10in version is almost double the weight of its baby brother coming in at 695g with dimensions of 270mm x 179mm x 16mm. The 10in eTouch runs the more up-to-date 2.1 version of Android and has a purported battery life of three hours.
Both versions boast LED backlit touchscreen displays, 802.11b/g Wi-Fi and 2GB of solid-state memory. The devices also come bundled with an extra 2GB microSD card.