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Art Lebedev's Transparentius Could Revolutionise Our Roads

Gordon Kelly


Art Lebedev's Transparentius Could Revolutionise Our Roads

Could this most simple of ideas, be the technological inspiration to revolutionise road safety?

Design specialist Art Lebedev, creator of the stunning Optimus Maximus keyboard, has shown off the ‘Transparentius’ – which aims to improve driver visibility by showing the road ahead on the back of large vehicles such as trucks.

Furthermore, while the photo above may look incredible, how it is achieved is rather straightforward: a video camera is fixed to the front of the vehicle and the content it captures is projected in real time onto the back of the transporter. In theory this would greatly reduce accidents, particularly on bends.

That said, Art Lebedev hasn’t gone into any detail about how this system would overcome everyday problems such as bright sunlight and how it would keep the projector viewfinder clean. On top of this there are the small matters of whether trucking companies in particular would want to lose their rear advertising space and how much will it all cost?

No matter, we’ll just enjoy the principle for now. Reality can be such a buzz kill…


Art Lebedev (translated)

{linkout: http://www.engadget.com/2009/12/22/art-lebedevs-transparentius-eliminates-opacity-improves-road-s/ via engadget


December 26, 2009, 10:22 pm

LOL Donya just love this sorta crap!

I mean nearly every truck I see is scrawled with " dont wash... seeds planted for spring"

ie their rear is filthy.. So making this a 'problematic' technology! Apart from the distraction value for the many trolls that inhabit our roads that seem unable to cope with NOT using a mobile handset phone while driving etc etc.

A concept that should stay as such as I doubt any sane government would be impressed by the increased accidents caused by this. Speaking as someone who has taught advanced driving I doubt the police would warm to this either....


December 26, 2009, 10:34 pm

What happens when there are two trucks in a row with a car in front of those? You'd be looking at a video of a video of a car and it would render the middle truck invisible...

On the subject of advertising space. Surely a video display on the back end of a truck is a very good thing for advertising. They could have a banner message along the top


December 26, 2009, 11:23 pm

People already drive along their GPS screen instead of the road. This is even worse!

Stick to making awesome keyboards, mate!


December 27, 2009, 12:30 am

So dangerous....Fewer distractions on the road the better. What an absolutely rubbish thought


December 27, 2009, 12:55 am

Despite what all above are commenting I think this is awesome idea, commenters just lack in imagination how this would function in reality. Dirt shouldn't be too difficult to get rid of (It's as simple as continuously running a transparent foil in front of the camera and projected image whilst mounting a cleaning mechanism of sorts at where that foil would run to. It's used on about a gazillion CCTV cameras invading on your very own privacy, BTW ;), image repetition in event of more that 2 trucks one after another is also non-issue due to depth effect (you don't really think a car in front of three trucks would be projected same size as if it was just one truck away, don't you? or that you wouldn't at least see the frames of other trucks in front and a degradation in image quality within them?), and last, I personally fail to see what's supposed to be wrong with drivers looking exactly where they should be? (If you drive behind a truck you should be looking at it and trying to figure out what's in front of it if you want to overtake it, no?). Art Lebedev IS one of the most imaginative inventors in the field we care to read about on this site. This said, you really think he'd publish an idea that wasn't thought through first, possibly even demonstrated in real life? That's just plain disrespectful!


December 27, 2009, 4:56 pm

If you pay close attention to what's written on the truck's number plate, you'll see a bad variant of "penis" written in Russian, obviously divided by the "123". That does sum up the idea.

Martin Daler

December 27, 2009, 5:03 pm

I'm guessing the cameras on F1 cars have mostly solved the problem of dirt on the camera lens.


December 27, 2009, 9:01 pm

"On top of this there are the small matters of whether trucking companies in particular would want to lose their rear advertising space and how much will it all cost?"

...or they would happily accept it for filmed commercials and animated advertisements.


December 27, 2009, 9:38 pm

@coyote - NEVER be allowed! Think of the distraction...


December 27, 2009, 10:43 pm

why exactly is this a bad idea???

it is only similar to the mirrors they place on some bends now so you can see what's coming only this system works eveywhere to whats in front of the truck, it could be turned off on motorways where it wouldnt be needed and turned on automatically on slower bendier roads.

surely being able to see more of wehat is happening on the road is a good thing esp. where visibility is reduced such as following a truck.

but I guess I should stress that this shouldnt be used as something you drive to, and that common sense should always prevail such as leaving plenty of room and NOT used for overtaking on bends

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