You may have noticed I have been deliberately scaling back our coverage of every tiny Apple rumour to hit the Web. It’s annoying, repetitive and most importantly often widely inaccurate. That said, it’s Christmas Day so let’s dream a little.
Proving a more credible than the usual water cooler talk is an exclusive from the Financial Times in which the well respected (if disturbingly pink) paper is placing a lot of faith: Apple is planning a “major product announcement” next month which it believes will be the company’s long awaited iTablet (mock-up shown).
Backing this up is some digging the FT has done which reveals Apple has rented a stage at the Yerba Buena Center for the Arts in San Francisco for several days in late January. Of these 26 January is believed to be the key date. Of course this doesn’t prove anything. The Cupertino giant has long held events in January as part of its commitment to MacWorld, though its 2010 plans have been less certain after it controversially announced it would no longer be attending after 2009.
The optimistic would then say Apple must be looking to kick off its own replacement show with a major bang. Naïve or not, there is some credence here since iPhone, iPod and Mac lines have all been recently updated leaving them little scope to be modified again so soon. Secondly it has long been known that Apple is working to tie-up deals with all sorts for content providers, from TV and film studios to magazines and broadsheets newspapers. I’d also argue Apple has largely tread water since the original iPhone was announced, with much of what has followed being evolutionary rather than revolutionary.
All in all then, we’ll allow ourselves this little flight of fantasy and say maybe, just maybe… after all it’s Christmas!
Update: is it now called the 'iSlate'? Maybe, maybe not. A patent was filed by Apple for this name many years ago so could be, but let's not read too much into this just yet.