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Apple Places 100 million Unit Flash Order?

Gordon Kelly


Apple Places 100 million Unit Flash Order?

Good Friday is fast turning into Apple Friday, so we'll keep this brief...

According to hit-and-miss site DigiTimes Apple has sent flash manufacturers into something of a tizzy after placing an order for an monstrous 100 million 8Gb NAND chips. NAND flash is the building block for all flash memory based products (think of it like stem cells).

Naturally all talk therefore is of Apple putting together its next generation iPhone and iPod touch and that seems likely if it is going to stockpile any kind of inventory ahead of a potential WWDC announcement.

That said, 8Gbit NAND (Samsung module pictured above) isn't particularly capacious, equalling just 1GB and 16Gbit NAND has been doing the rounds since late 2007. Could Apple really be looking to cram 32 of these modules into an iPhone and 64 into an iPod touch when it would require half the number using 16Gbit? Heck, 32Gbit NAND is out there and 64Gbit is even on the cards.

DigiTimes reports the Apple order will also drain global supply and push prices up with other manufacturers likely to be hit by shortages. Whether this will be reflected in end user pricing or limited product stock is unknown at this stage.

In related news iTunes 8.1.1 has skipped out into the wild this week and while bug fixes are plentiful along with the claim once more for faster and more agile performance the big addition is HD movie rentals. The scheme appears to feature in the US version only for now, but at least the upgrade is in place for when we Brits are on the receiving end.


via DigitTimes

Hamish Campbell

April 10, 2009, 11:25 am

iphone nano. if i keep saying it, they will build it.


April 10, 2009, 4:17 pm

Can someone please explain to me the logic behind an iphone nano. I mean the whole point of the iphone is its unique and amazing touchscreen interface - thus a large screen is inherent in its design. I mean its hardly a brick at the moment! Although I can understand calls for it to slim down, like the ipod touch. But nano - I just dont get it!


April 10, 2009, 4:33 pm

I'd be very surprised if it's for the iPhone or iPod Touch. The iPhones use a single NAND chip for all their storage (a 128Gb one in the 16GB iPhones, "64Gbit on the cards" is just wrong: http://www.micron.com/produ... ).

Also, heck? What is it with the annoying Americanisms Gordon?


April 10, 2009, 5:15 pm

I think the next iPhone will have full HD playback, similar to the Samsung HD.


April 10, 2009, 8:25 pm

That thought did cross my mind Ash. And branding it the iPhone HD would get them out the sticky numbering situation, the 2nd gen/3G has put them in.


April 11, 2009, 12:34 am

either iPhone HD if it indeed has HD or I had a feeling earlier that it would be iPhone 3.0 but who knows guess we'll all just have to wait.

Also do they have to put 16 or 32 of these in inorder to get 16Gb or 32Gb in? surely solder in 2 or 4 8Gb micro SD cards is easier though the speed transfer wouldn't be as quick


April 11, 2009, 8:27 am

I presume it's slightly more complicated than sticking a few memory cards together, but I haven't the faintest idea what kind of barriers they face in getting to 32GB and 64GB on the iPhone and Touches. All I know is I want the memory to go up to jukebox size, while the price either goes down or at the very least freezes.

Small rant here, but it was always at the back of my mind that when the tech world seemed to be obsessed with the small, why SD cards were never fully implemented as a mainstream storage media, so you could buy an entire season of say, Lost or whatever in high definition, on a little pack of Micro SDHC cards, and put them into a dedicated 'SD player' to watch them on. As I said before, the restrictions must be tighter than I understand but still, think of how small your entertainment library could have been if the SD card had been capitalised on beyond cellphones and mundane USB readers!


April 12, 2009, 11:55 am

am i missing something? whats the point of HD on a 3.5 inch screen

Geoff Richards

April 12, 2009, 2:31 pm

Well, for starters, if y'all are talking about the Samsung i8910 Omnia HD then its resolution is 640 x 360, which is "half 720p" or indeed "quarter 1080p". Incidentally this is also the native resolution of TrustedReviews Video Reviews :)

Either way, it ain't proper HD. But that's not to say there isn't image quality improvements to be had.

@Ironduke - it's not about the size, it's about what you do with it. I often see people watching video on their phone / PMP on their daily commute to central London. I'm sure many of them would take the opportunity to have a 300% increase in resolution (230k pixels over 76k). The Samsung can also handle up to 3Mbps datarate; we only publish in 0.5Mbps so we're talking 600% improvement over TR Video.

It may not be enough to tempt you personally, but plenty of others will be.


April 12, 2009, 11:01 pm

okay Geoffy and I bet that high density screen drains before the movie finishes.

seriously unless you face is 3 inches from the screen I doubt the difference would be worth the battery drain.

better camera (dont care for mega pixels, I know its a con)

video recording

UI Update with new features.

now they are truelly worth it.

Geoff Richards

April 13, 2009, 4:05 am

Well, Dukey, I'm no more tolerant of poor battery life than the next guy. Indeed, probably less so. It's not an acceptable trade-off in anyone's book. Of course, the 3.7" capacitive touchscreen on the Samsung Omnia HD / i8910 is OLED, so quite possibly that offsets any potential power drain...

Either way, we don't have long to wait - only about 9 weeks or so :)

Tarik Bos

April 13, 2009, 10:07 pm

as i see it it's about how close the pixels are together not how much of them you have. now if we look at pixel density of that samsung omnia hd screen how much percent more dens would that be comparing it to a standard tv? exactly;) i really really doubt if you are going to see the diffirence between a half hd ready screen of 3 inches and a hd ready resolution screen of the same size... also i doubt they make screens with that kind of pixel density, simply because there would be alot of dead pixels created on the screens because of the small pixel size.

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